Writing is easier when you have a routine.

Here's how you can build one:
1. Write at a set time every day

Habits are hard to build, so consistency is your best friend when you start a new one.

Commit to writing by putting it in your calendar.

During that time, you must focus on writing. No phone. No distractions.
2. Spend lots of time walking

Walk around your neighborhood and think about the piece you're working on. Open a document in your phone that says: "Article Ideas."

Keep your phone in your hands so you can easily capture ideas quickly and save interesting ideas that come to mind.
3. When you get stuck, do things that increase your heart rate.

The mind works in weird ways. When you're stuck, it helps to get away from the computer.

Doing things that elevate your heart rate is the best way to solve problems in your writing. Walk. Run. Lift weights.
4. Have good conversations

Conversations are the first draft of your thoughts.

In any good conversation, you'll say a few things worth writing about.

When something resonates, make a mental note of it, and when you return to your computer, write down what you said.
5. Write in the morning, plan at night.

I write in the morning when I have the most energy.

But my writing begins the night before.

Every night, before I go to sleep, I review what I'm going to write about the next day so I can think about what I'm going to say while sleeping.
6. Commit to a publishing routine

Successful online writers publish ideas consistently.

For years, @JamesClear committed to publishing two articles per week — leading to 114 articles per year.

Pick a cadence and stick to it.

One article per month is a good place to start.
7. Read outside the mainstream

Try not to read what everybody else is reading.

To find obscure books, follow rabbit holes on Amazon and spend more time in small bookstores.

The best ideas you discover will come from outside your industry or area of expertise.
8. Leave a summary for yourself

When you're done writing for the day, answer two questions for yourself at the top of the page:

1) What's my goal for next time?

2) Where am I stuck?

Doing so will make it easier to get into a flow state next time you write.
If you're serious about writing, join 65,000+ people and sign up for my newsletter.

When you do, you'll receive a free 50-day email series about building a writing habit.

dperell.com/50-days-of-wri…
Most of your best ideas will come to you when you're away from the computer.

You don't need a perfect note-taking system, but writing is easier when your best ideas are stored in a central place.

If you want to save the thread, here's a screenshot.

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More from @david_perell

20 Nov
We live in the age of binge-reading.

People listen to podcasts, articles, and audiobooks at 3x speed.

But this speed consumption strategy is based on a flawed model of learning.

Turns out, there's a more effective way to learn.

🧵
Binge consumers follow a "Water in a Cup" theory of learning.

They assume that knowledge is like a liquid they can pour into their minds.

It's simple: The more information they consume, the more they'll learn, right?
Not necessarily.

In school information is shared through lectures, which focus on well-packaged ideas that are easy to memorize.

But thinking you know something because you can memorize a teacher's words is like calling yourself a chef because you can follow Blue Apron recipes.
Read 13 tweets
4 Oct
Thread: Business Writing 101

Learning to write at work is one of the best things you can do for your career, and this is a step-by-step guide for doing it well.

🧵
Why is business writing important?

1) Writing improves your judgment by clarifying your thinking.

2) Writing is democratic. It's one of the most effective ways to gain influence and share ideas, regardless of status.

Here are 12 writing strategies (co-written with @zebriez):
1/ Take notes in meetings

In most companies, note-taking is a low-status job.

But note-takers have tons of influence. They define the narrative, set the agenda, and influence the next action items.

Tip: Share decisions, next action items, and add your personal take.
Read 16 tweets
24 Aug
One of America's greatest writers keeps a sign over his desk that says: "Look at your fish."

Here's why 🧵
The writer's name is David McCullough and the saying helped him win a Pulitzer Prize.

The story goes back to a 19th century Harvard naturalist named Louis Agassiz, who was also a teacher.
Legend has it that on the first day of class, Agassiz would take a smelly jar out of a fish and drop it on the table.

Then, he’d say: “Look at your fish” and leave the room.

The students would say: "What is he talking about? It’s just a fish.”
Read 7 tweets
18 Aug
Publishing regularly and getting immediate feedback will improve your writing more than any book on the subject
The only thing better is a personal writing coach.

They help you develop your style, which is why I recommend them to advanced writers. The problem with serving the algorithms is it makes people sound just like everybody else.

But coaches expand your individuality.
Don't just write tweets. Write essays.

Long-form thinking attracts nuanced responses, both of which are limited by Twitter's 280 character limit.

Though Twitter has its virtues, it's best to go beyond likes + retweets.

True improvement lies in the email responses you receive.
Read 4 tweets
24 Jul
I'm writing our company values.

Here's how I'm thinking about them:

1) The stronger our values, the faster we can move and onboard employees.

2) Instead of trying to appeal to everybody, we want to strongly appeal to the small percentage of people we want to attract.
We're always going to be a remote company, which has many downstream effects:

∙ We communicate more by writing and less by talking.

∙ Work is a never-ending personal design project.

∙ The freedom of working independently comes with an extra level of personal responsibility.
Our ability to make an impact is downstream of our ability to create leverage.

Though every project starts off as low leverage, we can make them high leverage over time.

By far, the most important element is the "Principle of Multiple Use."
Read 4 tweets
10 Jul
~ My Business Model ~

I write, tweet, podcast, teach, and invest. Here's how my media engine fits together.

Solid lines = The current flywheel

Dotted lines = The future flywheel

For an explanation of every element and my vision for the future, read the thread below.
1. Twitter

The vast majority of people find me on Twitter. It's the town square of the Internet and an always-on conference where I make friends, grow my audience, and share what's on my mind.

Twitter is the top of the funnel for my professional life.
2. Essays

Long-form writing is my favorite art form. It's the hardest thing I do, but also the most rewarding.

When I started writing, I focused on publishing as much as possible, which helped me find my voice. Now I’m focused on publishing essays that stand the test of time.
Read 12 tweets

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