Writing education is broken.

Here's how we can improve it:
Problem #1: Teachers don't tell students why writing is important.

Great writers have a stamp in the record of history. Warriors define the years. Philosophers define the centuries. Good writers can make more money, attract like-minded people, and shape history from their couch.
Problem #2: Students only write for the teacher.

Imagine if only one person ever read your writing. You wouldn't write much. Kids should write for an audience. Once their ideas spread, they'll get hooked on the craft.

As a friend says: "Compliments lead to competence."
Problem #3: Students don't learn digital note-taking:

Question: You've spent hours in a classroom, but where are your notes?

Chances are, you have no idea. The better your system for saving and searching through ideas, the more deliberately you can develop your own over time.
Problem #4: English departments teach writing:

Unlike real life, writing education is focused on five-paragraph essays, most of which are about literature. But writing is so much more than book reports.

For example, good business writing is highly rewarded in the workplace.
Problem #5: Our essays disappear:

Ideas are forgotten when people aren't encouraged to save them. Publish your best writing on a forum or a personal website. Then, share those ideas with friends, family, and strangers who'd be interested.
Problem #6: Left-brained myopia:

Most writing education is focused on the logical side of the brain, such as grammar & syntax.

But what about the right side of the brain? Teachers should stress the importance of play, emotion, and conversation in the writing process.
Problem #7: School writing is a solo experience:

We're taught to write by sitting in a quiet room and focusing on the computer. But our best ideas often come by talking.

Conversations are the first draft of our thinking. The better your conversations, the better your ideas.
Problem #8: Students don't have enough agency:

Kids are obsession machines. But those obsessions don't always look serious to adults who force them to focus on academic subjects instead. Let kids choose the topic. The more passionate they are, the faster they'll learn to write.
Problem #9: Writing doesn't feel relevant:

If you want to get things done in the world, you have to think clearly. Writing helps you sharpen your thinking and get what you want.

If you're a kid, writing can help you raise your allowance or get that exciting new video game.
If we want kids to write, we have to de-emphasize five-paragraph book reports and show kids why writing well is so useful.

Writing makes the world come alive.

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More from @david_perell

21 Nov
Writing is easier when you have a routine.

Here's how you can build one:
1. Write at a set time every day

Habits are hard to build, so consistency is your best friend when you start a new one.

Commit to writing by putting it in your calendar.

During that time, you must focus on writing. No phone. No distractions.
2. Spend lots of time walking

Walk around your neighborhood and think about the piece you're working on. Open a document in your phone that says: "Article Ideas."

Keep your phone in your hands so you can easily capture ideas quickly and save interesting ideas that come to mind.
Read 12 tweets
20 Nov
We live in the age of binge-reading.

People listen to podcasts, articles, and audiobooks at 3x speed.

But this speed consumption strategy is based on a flawed model of learning.

Turns out, there's a more effective way to learn.

🧵
Binge consumers follow a "Water in a Cup" theory of learning.

They assume that knowledge is like a liquid they can pour into their minds.

It's simple: The more information they consume, the more they'll learn, right?
Not necessarily.

In school information is shared through lectures, which focus on well-packaged ideas that are easy to memorize.

But thinking you know something because you can memorize a teacher's words is like calling yourself a chef because you can follow Blue Apron recipes.
Read 13 tweets
4 Oct
Thread: Business Writing 101

Learning to write at work is one of the best things you can do for your career, and this is a step-by-step guide for doing it well.

🧵
Why is business writing important?

1) Writing improves your judgment by clarifying your thinking.

2) Writing is democratic. It's one of the most effective ways to gain influence and share ideas, regardless of status.

Here are 12 writing strategies (co-written with @zebriez):
1/ Take notes in meetings

In most companies, note-taking is a low-status job.

But note-takers have tons of influence. They define the narrative, set the agenda, and influence the next action items.

Tip: Share decisions, next action items, and add your personal take.
Read 16 tweets
24 Aug
One of America's greatest writers keeps a sign over his desk that says: "Look at your fish."

Here's why 🧵
The writer's name is David McCullough and the saying helped him win a Pulitzer Prize.

The story goes back to a 19th century Harvard naturalist named Louis Agassiz, who was also a teacher.
Legend has it that on the first day of class, Agassiz would take a smelly jar out of a fish and drop it on the table.

Then, he’d say: “Look at your fish” and leave the room.

The students would say: "What is he talking about? It’s just a fish.”
Read 7 tweets
18 Aug
Publishing regularly and getting immediate feedback will improve your writing more than any book on the subject
The only thing better is a personal writing coach.

They help you develop your style, which is why I recommend them to advanced writers. The problem with serving the algorithms is it makes people sound just like everybody else.

But coaches expand your individuality.
Don't just write tweets. Write essays.

Long-form thinking attracts nuanced responses, both of which are limited by Twitter's 280 character limit.

Though Twitter has its virtues, it's best to go beyond likes + retweets.

True improvement lies in the email responses you receive.
Read 4 tweets
24 Jul
I'm writing our company values.

Here's how I'm thinking about them:

1) The stronger our values, the faster we can move and onboard employees.

2) Instead of trying to appeal to everybody, we want to strongly appeal to the small percentage of people we want to attract.
We're always going to be a remote company, which has many downstream effects:

∙ We communicate more by writing and less by talking.

∙ Work is a never-ending personal design project.

∙ The freedom of working independently comes with an extra level of personal responsibility.
Our ability to make an impact is downstream of our ability to create leverage.

Though every project starts off as low leverage, we can make them high leverage over time.

By far, the most important element is the "Principle of Multiple Use."
Read 4 tweets

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