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Mar 13 • 5 tweets • 5 min read
Next up: Sports Betting and the Big Picture

Kyle Christensen,CMO of @PointsBetUSA
@andyloughnane President of Austin FC 
and our @novy_williams Image
Why would I, as a consumer, know the importance of a sports betting company having its own tech staff?

"Live betting functionality, and we can change it on a time" - Kyle Christensen, CMO of @PointsBetUSA
How do sports betting properties like @pointsbet market to Texans, even though sports betting is not legal yet in the state?
- @PointsBetUSA bar
- Leveraging partnerships of local brands and teams like @AustinFC

#SXSW | @Sorare | #SXSW22 | @PointsBetUSA
"As a major league sports team in this industry, we are doing the research for what could be a very different landscape at this time next year where it comes to sports betting." - @andyloughnane President of Austin FC 

#SXSW | @Sorare | #SXSW22 | @PointsBetUSA
"The importance is being at the starting line. When Texas says 'Go' we need to be ready to go. Draftkings and Fanduel do this well... we try to get out there a year or two ahead of time so people know us." - Kyle Christensen, CMO of @PointsBetUSA

#SXSW | @Sorare | #SXSW22

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Mar 14
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