3 things #journalism #startups need to continuously innovate are: content, distribution and revenue strategies.

+

It’s not enough to want to do everything, it’s how you do one well that matters for impact and scale.
Plus, #DIY articles are not enough to start your journalism business, #feasibilitystudy is key 🔑.

e.g. Who are the 1-20 clients or customers that would pay $100k annually to run my business if my running cost is $3-6 monthly?

Do I have their contacts & edge over competition?
When you get the 100k in first 2 years, don’t jump. Measure!

Measure impact of one product before you jump on the other… what have you learned from one that you’re taking to the other?
Don’t use election adverts revenue to measure your journalism business especially #broadcast media startups

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