It’s annual planning time again!

Unfortunately, most annual plans are ignored or discarded almost as soon as they are done.

Why is that?

1/
The process companies use for planning is flawed. By creating plans by committee, you ensure the most uncontroversial, boring plan possible.

No innovation, no ambition.

2/
All of the best ideas don’t even make it into the planning process for fear of being shot down! Those are the ideas you need to win in your market.

There is a better way…

3/
First, start with your goals. Pick more than one but less than three as the North Star guide your planning.

Build goals both forwards AND backwards to balance ambition and pragmatism.

4/
Next, split up your team and have them build plans to achieve those goals independently. Coordination kills innovative ideas, so let the plans develop in isolation.

5/
Now you have a pile of incompatible plans, but a ton of great ideas! Sift through them and choose the ones you want to create a reconciled, master plan.

It takes time but the end result is much better.

6/
Everyone participates in the planning process and with all ideas considered, everyone is invested in the final plan. It’s a very different process, but simple and highly effective.

7/
More detail and a clear process to follow in the latest issue of The Breaking Point!

#startup #Planning #strategy #Leadership

breakingpoint.substack.com/p/annual-plann…

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More from @sbyrnes

May 2
Today, @outlierai is ending our service and closing our doors.

We started Outlier 7 years ago with the vision of changing how companies use data, by helping people find the hidden questions hiding in their business.

🧵👇
Today, that vision has become the clear future of the business intelligence industry!

Outlier will always represent what I think all tech companies can be someday. A company that treated everyone as a person first, respecting their individuality, hopes and needs.
A company that held itself to a higher standard than anyone could reasonably expect. A company that saw the systemic problems in our industry and refused to compromise in pursuing solutions.

Knowing we inspired other companies to work differently makes me so proud.
Read 16 tweets
Jul 24, 2019
An impressive master class in competition.

In one move, Uber substantially hindered a big competitor. Let me explain why... 1/
2/ By all measures, DoorDash is winning in food delivery. But, they have a weakness: their unit economics are horrible.

There just isn't enough money in food delivery for their percentage to add up. So, DoorDash had to find a way to make more per order and tips did that.
3/ Uber wants to diversify into food delivery with UberEats, but it's not their focus and they were late. They might have won a price war but then their own economics would have been ruined.

But they had something DoorDash didn't: other lines of business.
Read 6 tweets
Jan 2, 2019
1/ Happy New Year!

To help you get 2019 off to a strong start, here are my top productivity hacks, advice and tips assembled over 20 years of personal focus on improving productivity.

#productivity #HappyNewYear2019 #workplace
2/ Every night, right before you sleep, write down the top 3 things you need to do tomorrow AND anything that is bothering you.

Getting it out of your head will help you sleep better and get a faster start in the morning.
3/ Before taking a break from any complex work, always write down where you are and what you were doing.

It will save you a lot of time when you pick it up again, even if it's just an hour later.
Read 11 tweets

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