Ali El Idrissi Profile picture
Founder @upchoose. Building a new consumption model that works better for our children and our planet. Previously VP Impact Investing @jpmorgan

Aug 10, 2019, 11 tweets

Our consumption model is hurting our environment, our physical and mental health. We’re over-using natural resources, exposing children to toxic chemicals in our everyday products, and creating too much waste. This is unsustainable. Thread👇
#sustainability

Humanity lives at credit and consumes resources equal to that of 1.7 planets a year, vs 1.4 a decade ago and 0.8 in 1963. If population and consumption trends continue, this figure will rise to 2 planets by 2030.
overshootday.org
#sustainabilitymatters #earth

The problem is about quantity, quality, and behaviors. We produce too much useless and disposable stuff, using enormous resources, cheap materials and labor, that we often barely use and quickly throw away.
medium.com/newco/our-cons…
#zerowaste #circulareconomy

We're reaching a level of overconsumption that is creating huge environmental & health hazards. This isn't even making us fulfilled. It's mindless, absurd, and highly inefficient. A great piece by
@AlanaSemuels :
theatlantic.com/technology/arc…
#pollution #environment #minimalism

We have pesticides in our food, toxic chemicals on our clothes and plastic waste in our oceans. A big part of the problem is ingrained in our lifestyle. It goes beyond what products we choose. We need to redesign our behaviors: Why and how we consume.
#sustainability #plastic

The latest UN report on climate emphasized the need to change lifestyle and consumption patterns to more sustainable alternatives. “Lifestyle changes can make a big difference, said Dr Debra Roberts, the IPCC's other co-chair.”downtoearth.org.in/blog/climate-c…
#sustainableliving #zerowaste

Some things are becoming much harder to ignore, like single-use plastic or cardboard packaging, exposure to toxic chemicals in consumer products or the recycling crisis since the recent ban by China on the import of trash.
nytimes.com/2019/03/16/bus…
#environment #plasticpollution

It impacts us and our children's health. For ex, children are most vulnerable to toxic chemicals used in consumer products like toys and clothes. Here’s a statement by @ProjectTENDR, a group of leading scientists: bit.ly/2MS13lH
#Health #HealthyLiving

“Children in America today are at an unacceptably high risk of developing neurodevelopmental disorders[..]the authors have identified prime examples of toxic chemicals[..]These include chemicals used extensively in consumer products”@ProjectTENDR bit.ly/2MS13lH #Parents

We can evolve into a higher form of consumption and design superior alternatives that more intelligently provide us what we need and crave while avoiding excess in the first place. This is a huge and still massively untapped opportunity space for entrepreneurs 🚀 #Sustainability

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