This ONE skill will have desperate clients lining up at the door for you.

Keep reading.

// THREAD //
It's what got YOU to read this second tweet.

Copywriting.

More specifically, direct response copywriting.

Turning words into direct action.

It's what really moves money around.

I can't teach all of copywriting in this thread.

So instead, here's some tips to get started.
First, let me explain why this skill alone is worth MILLIONS.

Captivating direct response copy for
ads
articles
vid. scripts
blogs
headlines
etc...
WILL get you more leads, purchases, clicks, sign ups, views, etc.

Who benefits?
Every business and brand.

MONEY.
Tip 1: Study excellent copywriting

How do you find "good" copywriting?

>> What ads did you click on recently
>> What videos did you watch
>> What articles stood out

Study the headlines.
Study the first line in any body of text.

If it drove YOU to action, it's good.
Tip 2: Realize the emotion

Excellent copywriting plays off of your emotions.

Power words, trigger words, etc.

"Alarming"
"Shocking"
"Unexpected"

These will have you locked in to that sentence, forcing you to read the rest.

Understand this.
Take it in.
Tip 3: Practice every day

>> Go on Facebook or google
>> Find article headlines
>> Find ad headlines

>> Write them down
>> Now write your version next to it

Do this every day.
Here's the steps I take when I write copy:
1. Think of the end goal action

2. Write down my initial thoughts (even if it's wordy, long, and terrible)

3. Cut it down / make it concise

4. Add in appropriate adverbs and adjectives that add the emotional effect to it

5. Read it over out loud 10x

6. Repeat again and again
Direct response copywriting is needed in every industry and business.

It's used for ads, blogs, landing pages, funnels, and so much more.

If you want to learn more and be able to start writing compelling copy, it's going to take months.

Not weeks.

But there is good news:
I'm creating a multi-part series on copywriting for the Agency Course!

At this point you'll have:
>> launching an agency from ZERO
>> learning how to get clients
>> learning FB ads as a skill
>> learning copywriting as a skill

You need this. Check it out
gum.co/theagency

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More from @PaikCapital

21 Nov
The $15,000/mo. agency without all the FLUFF.

// THREAD //
Before I explain, understand YOU don't need these to get started:

funnels
lead magnets
sales pages
ad campaigns
paid traffic channels
crazy logos
professional websites

Those are things you can implement once you've passed $15k/mo.

Now let's begin!
1. You need some skill to offer

>> FB ads
>> Google ads
>> SEO
>> Web design/dev
>> Email marketing
>> Social media management
>> Sales closing
>> Blog writing
>> Video production
>> etc.

Learn on your own or outsource to a reputable person/brand.
Read 16 tweets
19 Nov
A 6-FIGURE BUSINESS FOR $72.

LET'S BEGIN.

// THREAD //
Follow these steps.

You will realize that there is GOLD to be made out there.

This is NOT something you can do overnight.

If it was, the whole world would be doing it.

If you can accept that, keep reading :)

It'll take only 2 min of your time.

Showtime.
1. Choose a niche

For this service choose a blue collar niche
>> Plumbers
>> Electricians
>> HVAC
>> Barbers
>> Welders
>> Automobile repair shops
>> etc...

Choose one to focus on, preferably one you know something about.
Read 13 tweets
17 Nov
Consider these when formulating killer ad copy to turn your words into deadly weapons.

// THREAD //
I'm NOT going to give you the exact phrases and words to use.

You can google/study that.

I will, however, give you 3 fundamental concepts you NEED to master to turn your ad copy into a powerhouse converter.

Works to help clients and yourself sell.

Let's begin.
First of all, thoroughly understand your client's audience or your audience.

Their fears, desires, and curiosities.

Craft their prototype customer in extraordinary detail.

What does the typical person in their niche look like?

Complete that then move on.
Read 10 tweets
16 Nov
Considering video audits with your cold emails?

>> Works really well
>> Takes 10x longer to create than cold emails
>> Doing it at scale will take up your whole day

Here's a quick hack to get around that.

// THREAD //
1. Let's say you're pitching FB ads to businesses

You see something on their website that catches your attention.

Gives you inspiration of an ad to create for them.

You decide that a 3-4 minute video audit would be perfect to explain your idea.

But execution time is ~10 min.
2. Get their attention, first

What if we could grab their attention first and then have them request the video audit?

Wouldn't that make it 100% worth it then?

So let's do that.

Here's the trick to grab their attention first and save you LOTS of time.
Read 9 tweets
15 Nov
GETTING YOUR FIRST CUSTOMER

without spending a dime.

// THREAD //
1. Leverage your social network

FB / IG / LinkedIn / Twitter
>> "I'm starting my own marketing agency and I'm looking for a Chiropractor who could use more leads"

If you have ZERO social networks...
>> Find a friend or family member who does
>> Let them post for you
Why does this work?

You might not directly know any Chiropractors.

But your friends and family might.

Or their friends and family might.

Or even their friends and family might.

Who knows what'll be shared and spread.

But you won't know until you get the word out.
Read 10 tweets
14 Nov
Today I turn 23 years old.

Give me 1 minute of your time to share 2 accomplishments and 3 tips to you all.

Enjoy!

// THREAD //
1. Released The Agency Course

It's been 15 days since my course went live.

>> 80+ FIVE star reviews
>> 30+ testimonials
>> 10+ students who have made $1500+ in 14 days, including a 16 year old.

I'm humbled to say the least.

YOU GUYS ROCK. SERIOUSLY.

gum.co/theagency
2. Attracted 12,000+ people to my account

The only difference between now and when I had 500 followers is just the difference in numbers.

I will always provide value, support, and mouth-drooling food pics.

The big 12k is just affirmation of the value I can offer.

TY tribe.
Read 7 tweets

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