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Peter Yang Profile picture
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12 Feb, 6 tweets, 2 min read
Let's have some fun, what's the worst part of a product that you use regularly and otherwise like?

Bonus if you can add a screenshot.

I'll start πŸ‘‡
Notion: Loading spinner Image
Twitter: DM search Image
Figma: Keeping track of layers Image
Slack: Unread channels Image
Tesla App: This notification when my car is in my garage Image

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More from @petergyang

Peter Yang Profile picture
14 Feb
πŸ“ˆ Perez Framework for Bitcoin and NFTs

Carlota Perez broke down past technology cycles into 2 phases and 4 steps:

1. Installation phase
a) Irruption
b) Frenzy

2. Deployment phase
c) Synergy
d) Maturity

A quick look at how this framework could apply bitcoin and NFTs πŸ‘‡ Image
1/ The phases/steps are:

1. Installation phase

a) Irruption: Funding for new tech and infra

b) Frenzy: Speculation leads to asset bubbles.

2. Deployment phase

c) Synergy: Inequality leads to crash + regulation of the financial sector.

d) Maturity: Tech is broadly adopted.
2/ What's interesting is that there has always been a crash between the installation and deployment phases in past tech waves.

Let's look at how this could apply to Bitcoin and NFTs... Image
Read 6 tweets
Peter Yang Profile picture
8 Feb
πŸ‘€ Customer validation

1:1 user interviews
Focus groups
Research decks
A/B tests and metrics

All of the above is good, but there's an effective channel that people often miss:

Online community πŸ‘‡
1/ An online community lets you involve users in the design process from the very beginning.

You can present ideas, share mock-ups and get feedback before writing a single line of code.
2/ But an online community is not just for talking about your products.

It lets you talk to users about their lives and deeply immerse yourself in their needs and problems.

This way, you might be able to identify pain points that you didn't even think about.
Read 4 tweets
Peter Yang Profile picture
7 Feb
Let's say we build decentralized Twitter - where no single entity can come between you and your audience.

What will we do about the spread of hate speech, misinformation, and personal attacks?
Started thinking about this after listening to @kevinrose on @APompliano's podcast:

In some ways, Reddit is a good case study:

1. Each subreddit has its own rules
2. Reddit also has platform level rules
3. Reddit will step in to ban a community if they feel that #2 is violated (e.g., /r/TheDonald)

With real decentralization, there is no step 2 or 3. πŸ€”
Read 4 tweets
Peter Yang Profile picture
5 Feb
πŸ“ˆ The single best analogy that I've heard for growing a platform and community from scratch is from Alex Zhu at Bytedance.

Thread πŸ‘‡ Image
1/ Building a community is like discovering a new land.

Let's say you just discovered America and you want people from Europe to migrate to your country.

How?
2/ Europe is very developed, but in America, there's no population and no economy.

Yet Europe isn't all sunshine and roses.
Read 9 tweets
Peter Yang Profile picture
4 Feb
πŸŽ™ Clubhouse scaled from <1M to 6M registered users in 2 months (source: @bvajresh).

Here's how the app grows through FOMO:

1. FOMO on top creators
2. FOMO on the best content
3. FOMO on invites
4. FOMO on growing audience
5. FOMO on delightful experiences

Quick thread πŸ‘‡
1/ FOMO on top creators

Creators like @naval and @pmarca were active on Clubhouse from the beginning. Can't miss creators/content like The Lion King Show and @elonmusk (@GoodTimeShowCH) drove global word of mouth.
2/ FOMO on the best content

When a top creator goes live on Clubhouse, people feel a sense of urgency to tune in because:

1. Clubhouse content is not recorded
2. Clubhouse content is shared on social media in an incomplete state (which piques more interest to tune in)
Read 6 tweets
Peter Yang Profile picture
3 Feb
🐦 As a creator on Twitter, I've never been more excited for the company's future in the creator economy.

New post and thread below πŸ‘‡

creatoreconomy.so/p/twitter-crea…
1/ Twitter has long been the platform that gives the most value to creators but captures the least of it.

Many expert creators build their audience on Twitter then send them elsewhere - Substack, Gumroad, etc - to monetize.
2/ With Revue and Spaces, Twitter has the potential to be the full-stack platform for expert creators to:

1. Publish content
2. Grow and own audience
3. Make money
Read 10 tweets

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