⏰just kicked off "myths of early stage startups" with @aarthir @pmarca @avichal @garrytan

Live thread below 👇
The winning product becomes the best product
Companies that take a big market share are able to double down on R&D which gives a significant advantage in the long term
Marketing is instrumental in making a winning product - case-in-point, the relatively weaker Intel 8086 processor was branded as a more comprehensive solution, making it the IBM PC’s brain & knocking out its competition
Figuring out distribution is huge- product with the most distribution wins.
Google signed two distribution channel AOL and Yahoo where they bought distribution
"Catching lightning in a bottle is the first step, but sustaining it is key to winning the war" - @garrytan
.@aarthir
The role of Sales in going from 0-1: Hire supplementary roles when you require them - don't get into the mindset that hiring someone will lead to things getting resolved on their own
"Think about aspects like stock, vesting, and control from day 1, to avoid future founder conflict"
@pmarca
"Vesting agreements are crucial as most of the work lies ahead for a growing company". Think of extended "pre-nups" vesting schedules
@garrytan
. @pmarca
on culture fit in engineering-heavy teams:
- Engineers are usually obsessed with their work & are introverted
- Salespeople don't do sales for fun after work-hours & are extroverts
- Expand the company's definition of culture or risk being dysfunctional
On lean startups: lean startup philosophy was a net positive, but has 3 big flaws:
1/ glorifies fail fast mentality, can become an excuse for people to give up where they could have figured it out a bit later (Paul+Rohan at CH)
2/ fails to generalize for domains outside SaaS - like biotech or hardware products
3/ over-constraints ambition for simpler, realistic goals
Thanks all - will try to get rest later.

We need to do a second part to this episode soon!

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More from @sriramk

24 Jan
🚨ANN: We have a new launch with @ObserverEffect - "Reverse Engineered" - a interview/docu Youtube series with leading founders.

Who better to start with than Instagram's co-founder Mike Krieger. Full vid with @mikeyk here >>

(remember to subscribe!)
Some highlights:

@mikeyk shows us Instagram's original never-before-seen business plan.
One of the early secrets to what got them to break out - their background uploading that made photo upload look instantaneous.
Read 8 tweets
16 Dec 20
🚨 🚨 🚨 NEW OBSERVER EFFECT: It's my pleasure to publish this amazing, wide-ranging conversation with @tobi founder and CEO of @Shopify. We touched on dozens of topics from Shopify, gaming, culture to family. Link and some of the many highlights below 👇

theobservereffect.org/tobi.html
On scheduled meetings, themes and green-pathing. Highly encourage reading this section in full (including where Tobi deletes all recurring meetings at Shopify!).
On enneagrams and being a comprehensivist (and hopefully this interview is comprehensive! 🙂)
Read 14 tweets
28 Nov 20
Some folks who I appreciate/admire/a little bit jealous of/learn from for their skills online. Also, just fun people to follow.

If you’re getting into creating content online, you can learn from all of these folks. 👇
1. @APompliano and @JoePompliano. Everyone knows “bitcoin never sleeps” Pomp but Joe has gone from 0 to 77k followers in a few short months. They’re the Hemsworths of social media ( and have more brothers waiting!)
2. @abarrallen has gone from Uber exec to co-founder of Fast and you’ll learn a ton on how to do consistent/simple branding by reading her tweets. Fast!
Read 24 tweets
25 Oct 20
I rarely get into FB related kerfuffles but as an ex-FB ads person I found this annoying as this is FB trying to do exactly what everyone has been urging them to do ever since CA in protecting user trust.
User consent is meaningless here as you can’t consent for your friends.

1. A browser plugin has access to all of your friends data who never consented to this.

2. Even if limited to ads ( a huge IF), ads also have embedded social data from friends which doesn’t belong to you
The broader theme which is frustrating: FB is doing the right thing here to protect their users both from a trust POV and from a legal POV ( allowing this probably violates their consent decree) - all the things people have been pushing them to do!
Read 5 tweets
26 Jun 20
A KPI I would love to set for every CTO/CPO at a media org: reduce login-walls for existing subscribers. Every successful password entry should be a negative signal.

If I’m a subscriber, ideally shouldn’t hit a login wall on the same device ever.
Lots of little things that can easily fix a lot of my frustrations
1. auto-login from email newsletter.
2. Email me login link which auto redirects to logged-in article.
3. If coming from a known IP, assume I’m a subscriber first. Don’t make me search for a tiny “sign in” link.
4. Loosen the limits of max # of sessions per account. Account for phone/tablet/desktop/multiple browser cookie sandboxes

5. Easy ways to tie together account number/email/physical address if you have print version (looking at you FT).
Read 5 tweets
20 Jun 20
Thanks to popular demand yesterday, I put up a page that will collect some good content on business strategy especially as it applies to tech. sriramk.com/strategy
It's work in progress so a) be patient b) send me stuff c) I'm trying to be specific to technology so avoiding most of business strategy lore d)picking things that have personally resonated with me.
featuring work from @benthompson , @sarahtavel , @kevinakwok , @stevesi , @bbalfour , @trengriffin and much much more.
Read 4 tweets

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