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Kim Chatterjee
— How To Design Your Own “Empathy Walk” (and make your stakeholders live your research findings)
#dr2021
Kim Chatterjee
— How To Design Your Own “Empathy Walk” (and make your stakeholders live your research findings)
#dr2021
Empathy walk applications 
Sharing your own story
A reflective way for a group to concurrently share and learn of each others experience /privilege / vulnerability
A reflective way for a group to concurrently share and learn of each others experience /privilege / vulnerability
On a facilitation retreat in Thailand Kim participated in an exercises where you're asked to take a step forward if you had experienced a certain experience.
Good for team bonding, but be careful of the questions you ask because they can be traumatic for people.
Good for team bonding, but be careful of the questions you ask because they can be traumatic for people.
This is a technique you may have seen where people show the different levels of privilege they have.
Empathy Walk: Your Persona's Story
Legal aid Chicago ran a workshop of how to walk in the shoes of a person experiencing homelessness
Legal aid Chicago ran a workshop of how to walk in the shoes of a person experiencing homelessness
The space was spread out with flipboards
Inside the envelope there was resources.
The were consequences for decisions made, one of the resources was good will, which is used very quickly.
Within 30 minutes Kim made the strong judgement to try and keep the dog no matter what.
The were consequences for decisions made, one of the resources was good will, which is used very quickly.
Within 30 minutes Kim made the strong judgement to try and keep the dog no matter what.
At the change of time everyone needed to pay rent wherever they were, if they couldn't afford it they had to move somewhere they could.
Life events happened and you have to make decisions.
Some of the decisions were "you can't stay in a shelter because your child is too old"
Life events happened and you have to make decisions.
Some of the decisions were "you can't stay in a shelter because your child is too old"
The purpose of this was to show people the complexities that people run into are out of their control and after the 9 months most people ended up in their car, even when they were doing the best they could with the resources they had.
Very sombre & hard hitting for participants
Very sombre & hard hitting for participants
How to copy this method
Great method for helping people understand the long term motivations for simple and long term decisions
Health insurance product wanted to know how they could sell to farmers.
Before presenting the findings they went through an exercise with the stakeholders to show them the experience and objective of the farmers
Before presenting the findings they went through an exercise with the stakeholders to show them the experience and objective of the farmers
This was the method Kim and the team designed
"I wouldn't buy this product either" after the stakeholders experienced the empathy walk, and were able to deeply engaged with the insights from the research.
"I wouldn't buy this product either" after the stakeholders experienced the empathy walk, and were able to deeply engaged with the insights from the research.
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