Never seen someone ask Rolls-Royce for an Easter discount or price slash.
Your market positioning can make or break your efforts.
How do I know this?
Well, as a Copywriter I used to charge peanuts for my copies, until I discovered it wasn't my client's fault but mine.
How?
Your market positioning can make or break your efforts.
How do I know this?
Well, as a Copywriter I used to charge peanuts for my copies, until I discovered it wasn't my client's fault but mine.
How?
The price tag I give myself is what people will associate my copies with.
I've never seen someone pay more than what the seller asked for.
If I say my price is 50k, my copy automatically becomes a 50k copy.
And that's a very bad place to be.
What's your market position?
I've never seen someone pay more than what the seller asked for.
If I say my price is 50k, my copy automatically becomes a 50k copy.
And that's a very bad place to be.
What's your market position?
Cheap or High Value
Believe it or not, people associate price with value.
Stop selling yourself cheap.
You can't last a long time with that.
Believe it or not, people associate price with value.
Stop selling yourself cheap.
You can't last a long time with that.
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