Listening to the latest @SoftwareSocPod podcast and thinking I need to make a list of things that people assume you need to do to write and publish a book, but you don't.
Okay lets start here:
- Write 1000+ words a day
- Write in private
- Spend 6-9 months editing and revising
- Deliver a “big idea"
- PR/press
- Build a big social media following
- Constant self promo
- Drip emails
- Price low
- Upsell videos, etc
- Sell talks
- Sell consulting
- Write 1000+ words a day
- Write in private
- Spend 6-9 months editing and revising
- Deliver a “big idea"
- PR/press
- Build a big social media following
- Constant self promo
- Drip emails
- Price low
- Upsell videos, etc
- Sell talks
- Sell consulting
- Have a fancy design
- Convince “big names” to review your book
- Support all digital formats at launch (good to add it later, tho)
- Sell on Amazon
- Launch on Product Hunt
- Be flawless on launch day
- Have a HUGE launch day
- Apply every marketing technique at once
- Convince “big names” to review your book
- Support all digital formats at launch (good to add it later, tho)
- Sell on Amazon
- Launch on Product Hunt
- Be flawless on launch day
- Have a HUGE launch day
- Apply every marketing technique at once
In spite of the fact that a book feels permanent because it’s physical, you can (and should) launch over and over and over so doing everything at the beginning is actually *worse* (if it’s even possible) since it robs you of new opportunities to build on momentum.
Oh yeah I left out a BIG one:
- Be lots of pages long in order to be valuable.
- Be lots of pages long in order to be valuable.
https://twitter.com/amyhoy/status/1382016372180328451
Bottom line:
I’d much rather write a book that people read than a book that people are “impressed” by.
I’d much rather write a book that people read than a book that people are “impressed” by.
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