I'm often asked how to run good meetings as a PM.

It's quite simple really but few know these tricks:
1/ 1 on 1s

The 1 on 1 is where you ask: "What's the status?" ten times.

Don't have difficult conversations here - save it for Slack or a public tweetstorm.

Keep moving your 1:1s with your reports to different times of the week until they give up.
2/ Team meeting

Show up 10 min late to this and play wrestling entrance music when you enter. You're the CEO of the product, after all.

Don't talk about execution in this meeting. Instead, read your latest Substack post live and ask your team why they haven't subscribed yet.
3/ Ad hoc meeting

People love seeing these meetings pop up on their calendars. Make sure you schedule a pre-meeting before the meeting to plan out the agenda.

Next, invite all stakeholders except the decision-maker to the meeting. You'll see democracy play out live that way.
4/ Product review

When you show up to the product review, there will likely be 10 execs in the room. Bring them each a bubble tea to get buy-in early.

Next, walk through your 50-page slide deck and make sure you leave the takeaway slide at the very end for dramatic impact.
5/ OKR meeting

First, call this meeting a "birthday for (exec)" to get attendance.

When the other PMs come, surprise them with a 3-hour OKR meeting and lock the door. The rule is simple - people can't take a bathroom break unless they commit to your dependency.
6/ Thanks for reading my Friday shitpost thread. Follow me if you want to see more thoughtful content like this.

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More from @petergyang

4 Jun
I'm often asked how a big company might crush a startup.

Well it's quite simple really, but few know the process:
1/ The bottoms-up

While waiting for a latte at a BigCo cafe, a PM reads a @JoshConstine post of how a startup just raised $2B in a hot space.

The PM writes a 6-pager on why this is a $10B opportunity and has coffee with other product teams to get buy-in.

This leads to...
2/ The OKR

3 months and 100 coffees later, it's finally time for quarterly planning.

Everyone reads the 6-pager and asks:

"How will this move my metric?"

"Sorry, I have 5 A/B tests to run this quarter."

"This is XXXL, have you seen our tech debt?"

This leads to...
Read 9 tweets
2 Jun
How do you build an online community from scratch? Is it similar to growing a product?

I interviewed Jen (@BackseatVC) to find out:
1/ Jen manages Means of Creation fans, a fast-growing community about the creator economy (inspired by @ljin18 and @nbashaw's show): discord.com/invite/b6bSGCQ…

She also helped @justinkan grow his YouTube channel to 100K+ subs in 5 months while serving full time as a PM.
2/ Jen grew the MoC community by doing things that don't scale:

1. Give new members great onboarding

2. Seed the community with great content

3. Focus conversations on a few channels
Read 8 tweets
23 May
Let's talk about having kids.

I saw a tweet the other day saying: "I'll never understand why people have kids on purpose."

Here's some real talk from a dad:
1/ People who don't have kids focus on negatives like:

1. Crying children
2. Losing touch with friends
3. Lack of time for career, hobbies, and sleep

Yet, if you ask parents, many will say that having kids is the best thing to happen to them.

Why?
2/ Kids are fun to talk to

Watching my 3-year old learn how to form phrases and sing songs gives me great joy.

We have many interesting conversations:
Read 8 tweets
21 May
I'm often asked how to ace the PM product sense interview.

It's quite simple really but few know these tricks:
1/ My product sense framework is:

Mission
Problem
Vision
Solution
MVP

Let's explore with a winning example from a FANG interview: "How would you design an alarm clock?"
2/ Mission

Candidate:
"Well, first, I'd like to start with the mission to make humanity a multi-planetary species."

Interviewer:
"Huh?"

Takeaway:
Make your mission a BIG DEAL to WOW your interviewer.
Read 8 tweets
13 Mar
🐰🕳 I went down the crypto rabbit hole the past few months because I'm convinced that it will transform the creator economy.

Here's everything that I've written about crypto, NFTs, and social tokens so far 👇
1/ The history of bitcoin and crypto from @TorstenHQ's documentary:

Read 6 tweets
11 Mar
🔮 Prediction:

Creator economy companies are in a race to the bottom to take less of a creator's earnings.

This trend is great for creators but has big implications for the companies. 👇
1/ For years, large platforms like YouTube and Twitch have taken 30%+ of a creator's earnings from subs, tips, etc.

They justify this cut because they help creators grow an audience.

2/ Startups that focus on helping creators make money take a much lower cut of creator earnings:

Substack: 10%
Gumroad: 3.5%-8.5%
Buy Me a Coffee: 5%
Read 8 tweets

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