Black Turtleneck Fallacy
Valuing time
Product clarity exercise
Instinct matters in product
Success + Tranquility
Recognizing happiness
Simple stuff
Transactional managers
% confidence
Writer's block for PMs
A tragedy of many orgs
and more..
When allocating their time, most people just seek a positive ROI. To achieve much greater outcomes in lesser time, you should instead seek to minimize Opportunity Cost. Probably the most valuable thing I will ever say, especially for senior product folks.
Try this simple exercise by yourself or in a small group. Then work backwards from the sentence you come up with, and make it true via your product, its branding, and marketing. (this will very likely be higher value than a dozen strategy brainstormings)
Something that's counterintuitive for most product leaders: when your team is working on an extremely challenging project, you should proactively acknowledge to them that you understand the difficulty & the degree of challenge.
If you want to be a more influential leader, make sure your communication is not purely transactional. This doesn't mean spending 15 minutes on small talk. It is more about making subtle but important changes to your mindset & communication style.
A couple more additions from May 2021 that I missed earlier (btw, this is why I want Twitter to provide the ability to insert a tweet mid-thread, without forking the thread into 2 parts)
Mega thread of product management frameworks, covering prioritization, strategy, decision-making, communication, career growth, etc etc.
(this might be useful if you are a product manager, product leader, or founder)
Before we jump in:
Frameworks will not fix all your problems.
Used right, they should help you 1) better understand your context 2) create structure for problems 3) communicate ideas & solutions
I often use these frameworks in my product work, sometimes without realizing it.
1/ 3X framework (Kent Beck)
A product can be in one of 3 stages 1. Explore 2. Expand 3. Extract
For product leaders this is the most vital framework to understand because almost every important decision should account for the stage your product is in.
If you use this for the right things, you'll accomplish a lot more than constant talking for 1 hr
Another thing:
Much of the business world's processes are highly optimized for extroverts. This approach creates a more balanced structure for introverts & extroverts to contribute.
Below is a concrete example of this working session approach, for pre-mortems. The @coda_hq template linked in this tweet provides the end-to-end structure for you to run such a working session.
Includes:
- A template for pre-mortems
- How product creativity dies
- False Positive Products
- Being more strategic
- B2B strategy primer
- Personal growth inhibitors
- Work stress
- Curated lists
- Internal roles
- Using logic
& much more....
👇🏾
A template that you can copy to run an effective (and fun) pre-mortem with your team for your upcoming launch (created via a collab with @coda_hq)
The hardest part of product creativity is not the ideation. It is the negotiation necessary to get the folks who are fixated on logic & math to appreciate the value of product creativity.
Short thread on the strategy questions you need to answer for B2B products:
(a strategy primer in 10 tweets)
Your B2B product strategy must rigorously answer these 3 questions:
1) What customer segments are we targeting?
2) What differentiation will we create for them?
3) How will we reach these customers?
It really is that simple.
No fancy frameworks or data deluge necessary.
But the answers to these questions do require deep insight into the market, org dynamics, buyer psychology, customer goals, tech evolution, and lots of creativity.