I’ve already made $1,000 from my free newsletter today.

And it’s only been 7 hours since I sent it.

Here’s how that happened…
I made $500 from the five ads I sell in my newsletter.

I made $480 from four people who bought annual subscriptions to This Is How I Do It for $120 each.

I made $30 from two people who bought “single” issues of This Is How I Do It for $15 each.

The takeaway is…
You can make good money from a “free” newsletter.

But your newsletter’s got to good.

It helps to have multiple products at different price points to offer.

Your products must deliver value and your audience must trust you.

It takes time (this was issue 273 for me).
If you want help figuring out how to turn your newsletter into a revenue stream, let me know.

I offer coaching/consulting and can help you get where you want to go.

(Btw, the $1K I made from today’s newsletter doesn’t even count any clients it may send my way. 😉)

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More from @jspector

14 Sep
Want to build a powerful brand?

Read this thread.

Because I'm about to reveal 10 secrets to building a great brand according to @bobbyhundreds.

1. Put up or shut up.

Have something to say.

Everything your brand does and how it does it sends a message about what you stand for.

Stand for something.
2. The best selfie is an "otherie."

The best way to define who you are, is by what you're not.
Read 13 tweets
13 Sep
It’s one thing to have a good idea.

It’s another to convince other people it’s good.

Here are 6 ways to get people to love your idea…

1. Start with a story.

There’s no better way to capture attention.

Research found if you share a story, your audience shares the emotions of the characters and is likely to mimick the feelings and behaviors of those characters after the story ends.
2. Get to the point.

The less time it takes someone to “get” your idea, the more likely they embrace it.

A strong idea isn’t one which you can say a lot about, it’s one which you can convey WITHOUT saying a lot about it.
Read 8 tweets
12 Sep
Every blog post or tweet thread you write can easily be turned into three.

If you structure them like a puzzle and use @melindacrow's Hat Trick Writing Strategy.

Here’s a thread about how to get more out of every idea you have...

1. Start with one idea.

Pick an idea you want to write about and start writing.

Simple enough, right?

Here’s where it gets interesting…
2. Pick one subhead you can expand on.

Ask yourself:

“What part of what I wrote would the reader like more information about?”

What section could be its own expanded post?

Congrats, now you’ve got two post ideas.
Read 8 tweets
11 Sep
Here's a thread on how @noahkagan hires great people.

It's a process he's used more than 10,000 times that's helped him grow @AppSumo into an empire.

And I'm not surprised it leads to amazing hires...

1. Create an exact list of the job's tasks.

Be specific.

Don't just say "content marketing."

Say "Write 1-2 blog posts a week."

For example, here's a list of tasks for an editor role he was looking to fill 👇
2. Write an AMAZING job description.

Bad job listings attract bad candidates. Great ones attract great candidates.

Describe a job you'd apply for or recommend to a friend.

Here's an outline of things to consider when writing the description, based on what Noah did with his 👇
Read 10 tweets
10 Sep
Here’s a thread on how @JamesClear uses Instagram to get newsletter subscribers.

It’s really smart…

1. His bio has a clear call to action to subscribe to his newsletter.

And his link goes directly to his newsletter signup page (as opposed to his website home page).
2. He has a story highlight specifically to showcase his newsletter and drive signups.
Read 7 tweets
9 Sep
You want more Twitter followers. I get it.

Here's a thread of one-sentence tips to help you get more followers.

Based on what's helped me attract 15,800 of them...

1. Don't use your Twitter bio to describe who you are - use it to describe the value people get from following you.
2. If you can't clearly explain why someone should follow you on Twitter, it's unlikely anyone will.
Read 22 tweets

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