Github increased paid conversions by 61% when they started recommending plans based on preferences. π€―
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Every user is different, so don't show them all the same pricing options. When Github started recommending different plans to different users, they saw a crazy 61% increase in paid conversions.
After a user creates a free account, they are asked a few simple questions designed to ascertain the number of people who will be on the plan and the features that they'll want to use.
The user is then presented with three options. They can select the plan that Github recommends based on their answers. They can continue with a free plan. Or they can skip without answering.
This customized experience and reduction in cognitive load had a big impact on new users.
Flow state has been shown to increase productivity in execs by 5x and creativity by 7x.
Want to know how to do it on-demand?
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Flow is a "...state of focused concentration on the performance of an activity, in which one dissociates oneself from distracting or irrelevant aspects of one's environment.β
Certain regions of the brain down-regulate, brainwaves slow, and a cocktail of chemicals are released.
Flow's benefits include improved: focus, productivity, performance, motivation, creativity, imagination, emotional regulation, fulfillment, happiness, courage, and unity.
Also, decreased awareness of self-judgment and social evaluation.
UPDATE: Facebook will count 1 person as 2 people on its platform. People != Accounts.
Here are more details:
Last week, Facebook said they will "change the way they count people".
One person will be counted as 2 people if they have separate Facebook and Instagram accounts.
UNLESS that person have explicitly linked their account in Facebook's "Accounts Center".
Previously, Facebook tried their best to count 1 person as 1 person.
"If someone used the same email address across their Facebook and Instagram accounts or accessed both platforms from the same device, we counted them as one person when they interacted with ads."
Tip: Hunters can still amplify your Product Hunt launch. Start building relationships to get an added boost when you go live.
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There was a time when getting a popular hunter to hunt your product was a big deal. That pretty much went out the window when Product Hunt stopped notifying hunters' followings when they hunted a product.
But the folks at Demand Curve have confirmed that hunters can still offer a significant boost. Products posted by popular members tend to get fast-tracked to the front page, which is a big deal when competing against hundreds of products on any given day.