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Mar 28, 2022 40 tweets 31 min read Read on X
Southampton’s 2020/21 financial results covered a “mixed” season when they dropped from 11th to 15th in the Premier League, but reached the semi-finals of the FA Cup. Finances were significantly impacted by the COVID pandemic. Some thoughts in the following thread #SaintsFC
#SaintsFC pre-tax loss narrowed from £76m to £23m, as revenue rose £30m (24%) from £127m to £157m, profit on player sales increased £2m from £14m to £16m and operating expenses fell £25m (12%). Net interest payable was up £6m to £9m. Loss after tax was down from £62m to £15m. Image
#SaintsFC broadcasting revenue increased £43m (46%) from £93m to £136m, mainly due to money deferred from 2019/20 for games played after the accounting close, while commercial rose £2m (10%) to £21m. Offset COVID driven reduction in match day, down £14m (96%) to just £625k. Image
#SaintsFC wage bill fell slightly by £1m (1%) to £113m, while player amortisation dropped £9m (16%) to £47m and other expenses were cut £4m (14%) to £25m. There was no repeat of prior year’s £6m player impairment or £4m exceptional items (onerous contracts).
Although #SaintsFC £23m loss is not great, it’s one of the better financial results reported so far in 2020/21. A full year of the pandemic resulted in some very high losses, e.g. #CFC £156m, #AFC £127m & #THFC £80m. In contrast, #WWFC £145m profit driven by £127m loan write-off. Image
COVID cost #SaintsFC £29m in 2020/21 (mainly match day and commercial £23m, broadcasting £7m), partly offset by £17m deferred from prior year accounts. This gives net £12m impact, so loss would have been £11m without pandemic. Revenue loss over the last two years is £40m. Image
#SaintsFC profit on player sales rose £2m from £14m to £16m, mainly Pierre-Emile Hojberg to #THFC, Harrison Reed to #FFC and Angus Gunn to #NCFC plus contingent fees on previous deals. Transfer market depressed by COVID reducing clubs’ spending power. Image
#SaintsFC have now reported losses three years in a row, adding up to £140m, which has completely wiped out the preceding five years of profits. This profitable period was worth £126m in total, including £35m in 2018 and £42m in 2017. Image
The decline is partly due to #SaintsFC making less money from player trading, as profit in the past 3 years has averaged only £17m, compared to £42m between 2014 and 2018. This season will be much better, featuring sales of Ings to #AVFC, Vestergaard to #LCFC and Lemina to Nice. Image
#SaintsFC EBITDA (Earnings Before Interest, Tax, Depreciation & Amortisation), which strips out player sales and exceptional items, improved from £(16)m to £21m, mid-table in the Premier League, but far below #MCFC £116m, #MUFC £95m and #THFC £95m. ImageImage
#SaintsFC operating loss (excluding player sales and interest) narrowed from £83m to £30m, which is actually the best result to date in 2020/21 Premier League, as some clubs had very high losses: #CFC £159m, #AFC £91m and #LCFC £66m (five clubs were above £100m in prior season). ImageImage
#SaintsFC £157m revenue is actually £8m (5%) higher than the 2019 pre-pandemic level, despite a significant £16m fall in match day, as broadcasting rose £23m (21%), largely due to deferred revenue from 2019/20. Down £25m (14%) from £182m peak in 2017 (Europa League participation) Image
#SaintsFC £157m revenue is the club’s second best ever, standing at 12th highest in the Premier League, just ahead of #NUFC £151m, but over £400m below #MCFC £570m. Rankings are distorted by the amount of revenue deferred from 2019/20 accounts. Image
According to the Deloitte Money League, which ranks clubs globally, #SaintsFC had the 27th highest revenue in 2020/21, sandwiched between Borussia Mönchengladbach and Napoli. Image
#SaintsFC broadcasting income rose £43m (46%) from £93m to £136m, mainly due to revenue from 6 games deferred to 2020/21 (played after June 2019/20 accounting close), partly offset by lower merit payment (15th place vs 11th) and PL reductions (broadcasters’ rebates). ImageImage
As the 2019/20 season was extended, £19m revenue was booked in 2020/21 accounts. driving £38m year-on-year growth (reduction in 1st year plus increase in 2nd year). Clubs with May year-end had largest revenue deferrals, while those with a July close deferred nothing. ImageImageImage
It is worth noting the impact of European qualification on a club’s broadcasting income, especially the Champions League, which was worth around €120m for finalists #CFC and #MCFC in 2021. Europa League participants earn less, but still ranged from €17m to €29m. Image
#SaintsFC match day income fell £14m (96%) to just £625k, as all home games were played behind closed doors (except three with very restricted capacity: 1 with 8,000 fans, 2 with only 2,000). Revenue has fallen four years in a row from £22m peak in 2017. ImageImage
#SaintsFC 2019/20 average attendance of 29,675 (for games played with fans) was the 15th highest in the Premier League, just below fellow South Coast club #BHAFC 30,359. Image
#SaintsFC commercial income rose £2m (10%) from £19m to £21m, a new club record, mainly due to £1.6m revenue associated with games played after 2019/20 year-end deferred to 2020/21. Despite the growth, firmly in the bottom half of the Premier League. ImageImage
#SaintsFC ended club record shirt sponsorship deal (reportedly £7.5m a year) with Chinese company LD Sports after only 12 months, replaced by Sportsbet. Kit supplier was Under Armour, since succeeded by Hummel in 2021/22, while Virgin Media is the sleeve sponsor. Image
#SaintsFC other operating income increased from £0.4m to £2.6m, including business interruption insurance claim £2.4m and Coronavirus job retention scheme grant £0.4m. #CFC £12.6m was mainly due to unexplained recharges. ImageImage
#SaintsFC wage bill fell slightly by £1m (1%) to £113m, which means that wages have been essentially flat for the last 5 years. Year-on-year remuneration for the men’s first team decreased slightly from £90m to £89m. Image
Due to the lack of growth, #SaintsFC £113m wage bill is in the bottom half of the Premier League, the lowest reported to date in 2020/21. For some perspective, wages were around quarter of a billion less than #MCFC £355m. Image
#SaintsFC wages to turnover decreased (improved) from 90% too 72%, around mid-table in the Premier League. The club said the ratio would have been a respectable 66% if the impact of the pandemic were excluded. ImageImage
#SaintsFC total directors remuneration increased from £1.2m to £1.6m with the highest paid director rising 62% from £598k to £971k. This is mid-table for the Premier League, though far below the likes of Ed Woodward at #MUFC £2.9m and Daniel Levy at #THFC £2.7m. Image
#SaintsFC player amortisation, the annual charge to write-down transfer fees over the life of a player’s contract, fell by £10m (16%) from £57m to £47m, which is on the low side in the top flight. No repeat of prior year £6m impairment charge to reduce some player values. ImageImage
#SaintsFC spent £42m on player purchases, including Kyle Walker-Peters from #THFC, Mohammed Salisu from Real Valladolid and Ibrahima Diallo from Brest. Up from previous season’s £24m, but still one of the smallest outlays in the Premier League. Image
#SaintsFC gross transfer spend in last 5 years increased to £272m, compared to £216m in preceding 5-year period, but the taps have been largely turned off in last 2 seasons, due to restrictions on investment on their Chinese owner. Highest annual expenditure was £86m in 2018. Image
#SaintsFC gross debt fell slightly from £92m to £91m, due to CHF/GBP exchange rate. Largely comprises £78m loan from MSD Holdings repayable in 2025 and £12m bank loan repayable in 2 equal instalments over next 2 years. Net debt up from £5m to £62m, due to fall in cash balance. Image
#SaintsFC £92m gross debt is 12th largest in the Premier League, though miles below #THFC £854m (new stadium), #MUFC £530m (Glazers’ leveraged buy-out). #EFC £409m and #BHAFC £306m debt is very much in the form of “friendly” owner loans. Image
#SaintsFC interest paid shot up from £1.1m to £7.5m, as the MSD £78m loan charges a hefty 9.14% a year. The other £12m bank loan is at 1.065%. That’s on the high side for the Premier League, but much less than AFC £34m (mainly debt refinancing break fee), #MUFC £21m & #THFC £18m. ImageImage
#SaintsFC reduced transfer fees debt from £55m to £41m, down from £90m two years ago. One of the lowest in top flight. There is £21m owed by other clubs, so net payable is £20m. In addition, £25m contingent liabilities potentially payable, mainly dependent on player appearances. ImageImage
#SaintsFC £30m operating loss became £13m negative cash flow (after adding back £51m amortisation & depreciation, offset by £34m working capital movements), then spent net £35m on players (purchases £55m, sales £20m), £7m interest payments and £3m on infrastructure. ImageImage
As a result, #SaintsFC cash dropped by £58m from £87m to £29m. Prior year’s high balance was a bit misleading, as it was due to the new MSD loan, which was then used to cover operational losses (partly driven by the impact of the pandemic). Image
Since 2016 #SaintsFC have not received any owner funding, which is a big change from the previous approach. Instead had £62m from bank loans and £50m from operations. Spent £46m (net) on player, £21m on infrastructure, made £17m interest payments and repaid £13m owner loans. Image
In fact, in the last 5 years #SaintsFC have actually repaid £13m of owner loans, as Katharina Liebherr sold up and Gao Jishen was unwilling (or unable) to provide funding following Chinese law changes. Over that period only #THFC and #NUFC have repaid more to their owners. ImageImage
This might change under new owner, Serbian businessman Dragan Solak, who bought 80% of the club for £100m in Dec 2021 via Sport Republic Ltd. He said, “We will really try to give support. I can’t tell you how much that would cost, but definitely adequate support to the team.”
Despite reporting losses in the last 3 years, my calculations suggest that #SaintsFC are fine with Profitability & Sustainability rules, thanks to allowable deductions (infrastructure, academy and community), adjusting for COVID impact and averaging 2019/20 and 2020/21 seasons. Image
On the one hand, #SaintsFC did well to reduce their loss despite a full year of the pandemic; on the other hand, they still lost a substantial £23m pre-tax, funded by a high-interest loan. To return to a sustainable model, they need to again make good money from player trading.

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More from @SwissRamble

Mar 28
An explanation of how the new format for UEFA competitions will work from next season, including an explanation of the revenue distribution. Image
The number of clubs in the Champions League will increase from 32 to 36 with the group stage of 8 groups of 4 teams being replaced by a single league of 36 teams, then a new knockout round, before reverting to the traditional last 16.
Total revenue distribution will increase by 21% from €2.7 bln to €3.5 bln. Lion's share will go to the Champions League €2.5 bln, followed by Europa League €565m and Europa Conference €285m. Image
Read 7 tweets
Mar 14
Quick review of the money earned by England's Champions League representatives to date after this week's matches.

#MCFC lead the way with £93m, followed by the other quarter-finalists #AFC £80m. The two clubs eliminated in the group stage earned less: #MUFC £51m and #NUFC £29m. Image
Champions League TV money is split into 4 elements:
- Participation Fee
- Prize Money
- UEFA coefficient
- TV pool Image
Each club that reaches the group stage receives a €15.6m participation fee. Image
Read 9 tweets
Nov 17, 2023
So Everton have been deducted 10 points by the Premier League for a breach of the Profitability & Sustainability Rules #EFC

I have frequently looked at their case, the last time during an overall review of FFP. The article can be found on my blog here swissramble.substack.com/p/financial-fa…
However, given the importance of this decision, I've attached a series of screen shots from that article that help explain the background #EFC
First, Everton's initial FFP situation over the monitoring period up to 2021/22, where they are a fair way over the maximum allowed loss #EFC Image
Read 12 tweets
Nov 17, 2023
Analysis of Rangers' 2022/23 financial results, when pre-tax loss slightly increased to £3m, as revenue fell 4% to £84m and operating expenses rose £11m, partly offset by profit on player sales more than doubling to club record £24m #RangersFC

swissramble.substack.com/p/rangers-fina…
Image
In terms of profitability, #RangersFC and #CelticFC were at the opposite end of the spectrum with Rangers posting a small £3m pre-tax loss, while Celtic generated a record £41m profit. Image
Given that both clubs qualified for the Champions League, the size of the gap might come as a surprise. Cost bases are very similar, but #CelticFC revenue is substantially higher plus once-off other income, partly offset by #RangersFC better player sales.
Image
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Read 7 tweets
Jan 26, 2023
Detailed review of the Deloitte Money League 2021/22 can be found on my Substack, but some snippets in this short thread.

swissramble.substack.com/p/money-league…
#MCFC £619m reported the highest revenue, just ahead of #RealMadrid £605m with #LFC £594m up to 3rd, overtaking #MUFC £583m, #PSG £554m, #FCBayern £554m and #FCBarcelona £540m.
8 of the 9 highest revenue increases over 2020/21 came from English clubs. #LFC led the way with an impressive £106m, followed by #MUFC £89m and #THFC £82m. The biggest reductions were at two Italian clubs, troubled Juventus £44m and Inter £32m.
Read 13 tweets
Jan 3, 2023
Detailed review of West Ham's financial results for the 2021/22 season is in my Substack blog, but a few highlights to follow #WHUFC
#WHUFC swung from a £27m pre-tax loss to £12m profit, a £39m improvement.
#WHUFC revenue rose £60m (31%) from £193m to a club record £253m.
Read 11 tweets

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