Thread by @nainil

People eat, sleep, live, and often make money outside of the internet.

But if you want to make money online…
Content creation is one of the easiest ways.

This thread will show you the content creation framework to make money on LinkedIn. 🧵

You can make and produce a ton of content.
You don’t even need to be an expert.
But you will still make money.
Follow along.

LinkedIn is the platform for me.
You may think LinkedIn is not for you…
But give it a try.
I’ve seen people from dancers, to artists, to students…
…and businesses making money using LinkedIn

1/ Plan your content in advance

Start with planning content one day at a time.
Then move on to planning content for one week at a time.
When you are comfortable, make it one month at a time.

2/ Choose your content type

I’ve tried a bunch of post types: text, images, document/carousel, poll, articles
Choose what you are comfortable with.
These days I choose text & poll posts

3/ Here are some content ideas

Talk about your industry, Share cheat sheet, Share whitepaper
Authority post, Information post, Education post, Celebrity post, News post
Celebrate a win, Share a failure, Discuss a challenge

4/ Tools for content creation

Frase.io - A.I. Content writer
Taplio.com - LinkedIn content inspiration
ShieldApp.ai - Monitor LinkedIn stats

5/ Speak to one person

Your audience is not everyone
You speak to one person at a time
Make sure you are not addressing everyone

6/ There is power in simplicity

Using complex words is not cool
Make it easy for them to understand
Use HemingwayApp.com to grade your content.
Lower the grade, the better.

7/ One Big Idea

Your concept needs to be intelligent
It must be emotionally compelling
Don’t talk multiple topics in the same message

8/ Brand Awareness Stage

Know your audience
Know how well they know your audience
Are they: Unaware, Problem Aware, Solution Aware, Product Aware or Most Aware

9/ Brain Dump

Be aware and collect ideas
Dump all ideas in a repository
I use Evernote, Trello & Google doc
You can use anything.
Just collect ideas and organize them.

10/ Content Distribution

Have a cadence to post content
Once a day, Twice a day etc.
Hire a VA (Virtual Assistant) to post on social media

11/ Content Formula

The best content formula is: AIDA
Copywriters live by it
Talk about their: Attention. Interest. Desire. Action

12/ Long form content creation

Many creators create one long video a week (1 hour long) usually
Then they hire a team to transcribe the video into text
They then convert the text to multiple pieces
Blog post, Quote cards, Social media posts etc.

13/ Reuse Content

You don’t need to create content daily
You can create content once and reuse
Repost what works often

Quick Recap: 1/2

1/ Plan your content in advance
2/ Choose your content type
3/ Here are some content ideas
4/ Tools for content creation
5/ Speak to one person
6/ There is power in simplicity

Quick Recap: 2/2

7/ One Big Idea
8/ Brand Awareness Stage
9/ Brain Dump
10/ Content Distribution
11/ Content Formula
12/ Long form content creation
13/ Reuse Content

Join me and 150+ other Entrepreneurs in my private WhatsApp group (get content ideas, inspiration & build new connections, learn how to make more money). It’s Free : nainil.com/whatsapp

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