Hi everyone! It's @MeredithSchmehl again, and I hope you enjoyed reading about #SciComm this morning! As I mentioned, I'm currently taking a #SciComm course. Today we talked about media interviews! Here are some key takeaways 1/6
https://twitter.com/realscientists/status/1313491695854587905?s=20
First, although this course is for scientists and engineers, these tips can help anyone explain complex topics in any setting! Even non-scientists can use these tips when they're teaching something new or telling a complicated story 2/6 
1. Know your message.
In situations like a media interview, you'll want to prepare in advance. What are your three main points? Practice explaining them, and don't be afraid to repeat them during the interview or other conversation. You want your message to be heard! 3/6
In situations like a media interview, you'll want to prepare in advance. What are your three main points? Practice explaining them, and don't be afraid to repeat them during the interview or other conversation. You want your message to be heard! 3/6
2. Know your audience.
Different audiences may come with different backgrounds or experiences with your topic. Think about who your message is for, and tailor your message to their level of knowledge 4/6
Different audiences may come with different backgrounds or experiences with your topic. Think about who your message is for, and tailor your message to their level of knowledge 4/6
3. Be concise.
It's best to keep things simple at first, then expand later if needed. Keep your answers short and jargon-free - it's easy to add more details if someone asks! 5/6
It's best to keep things simple at first, then expand later if needed. Keep your answers short and jargon-free - it's easy to add more details if someone asks! 5/6
Have you ever been interviewed by the media or been asked to explain a complicated topic to someone who is unfamiliar with it? How was the experience? Do you have any advice to share? 6/6
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