My focus group’s words to describe Trump tonight:
• “Controlled”
• “Reserved”
• “Poised”
• “Con artist”
• “Surprisingly presidential”

Words to describe Biden tonight:
• “Vague”
• “Unspecific”
• “Elusive”
• “Defensive”
• “Grandfatherly”

👉🏻
“People running for office have to tell you what they plan to do and how they’re going to do it.

I thought Joe Biden would tell us tonight, but there was nothing there.” #Debates2020

👉🏻
Washington Post reporter @MFFisher asks my group of undecideds about character.

Similarly as before, they say Joe Biden is a more decent person, but they side more with Trump’s policies and how they affect their daily lives.

👉🏻
@mffisher Nearly my entire group of undecideds say they’re more disheartened (instead of excited) by this election compared to previous ones.

“Neither candidate speaks to me or my issues. They care more about winning than they do about serving.” #Debate2020

👉🏻
@mffisher One member of my undecided focus group tells a reporter to their face:

“Our elections are broken because our media doesn’t focus on issues that matter to everyday people. They care more about sensationalism than substance.” #Debates2020

👉🏻

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More from @FrankLuntz

23 Oct
A very smart opening by Biden saying “if you remember nothing else, remember this…”

That’s a great debate technique. #Debates2020
Great Biden line: “He says we’re learning to live it it? We’re learning to die with it.”

Very powerful. #Debates2020
Another great Biden line: “I’m going to shut down the virus, not shut down the country.”

However, my group is already complaining that Biden has great words but no solutions. #Debates2020
Read 13 tweets
16 Oct
Let’s give ABC credit for getting right to Joe Biden, and let’s ask NBC why it took so long to get to Donald Trump.
I resent having to turn my channel back-and-forth between the 2 town halls.

The American people have a right to see and hear them side-by-side, or at least one after another. This is so stupid.
ABC is inviting audience members to ask questions.

On NBC, it’s just the host – that’s not what a townhall is about.
Read 16 tweets
30 Sep
I’m on live with my virtual focus group of undecided voters from battleground states. #Debates2020

Tune in here:
This is why I do these – you don’t hear this type of unfiltered commentary on cable news.
Agreed – when it comes to our voting system, falsehoods must be corrected every single time.

It’s essential to the electoral process.
Read 4 tweets
30 Sep
Trump should be debating Biden, not the moderator.

He’s currently in control, but I’m not sure if snipin at Chris Wallace helps him. #Debates2020
My undecided focus group does not like Trump’s tone at all. #Debates2020

The @latimes will be live-streaming their reaction after the debate:
@latimes My group of undecided voters don’t mind Trump challenging Biden – but they want to hear the questions from Chris Wallace.

Trump is pushing too hard. #Debates2020
Read 18 tweets
29 Sep
Security here in Cleveland is extremely tight as they prepare for tonight’s monumental presidential debate.

In fact, the only people on the streets are the police. #Debates2020 ImageImage
The entire audience will be wearing masks the entire time tonight.

That’s going to make audience shots very uncomfortable for some people at home. #Debates2020 Image
The greatest live sound guy in Hollywood. When you absolutely, positively have to get it right, Murray Siegel is the guy you go to.

In 11 hours, this will be the most important place in the world. #Debates2020
Read 4 tweets
15 Sep
Bravo to the UAE, Bahrain, and Israel. This peace agreement is the first positive sign of 2020. 

For the last 6 months, I felt like I was drowning in negativity.  But thanks to leaders focused on their people's futures rather than the past, I am happy for the Middle East today.
I finally got a new profile pic, and it was just snapped at the signing of the #AbrahamAccords.

Today is the first good day of 2020. Image
A packed house for peace.

#AbrahamAccords 🇮🇱🇦🇪🇧🇭
Read 6 tweets

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