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Frank Luntz

31 Oct, 15 tweets, 8 min read

Here’s a front yard in rural Exton, Pennsylvania.

This was Trump County in 2016. Today, the lawn signs are about 50-50.

Merch for sale on the way to 1 of 4 Trump rallies today in Pennsylvania.

👉🏻 usatoday.com/story/news/pol…

The woman holding the sign says her family has been Republican since the abolition of slavery.

I asked the kids why they’re rooting for Trump: “To keep our freedom!”

One of the adults add that they’re not nervous about wearing MAGA hats, even in today’s political climate.

I asked him why he carries the flag: “Because I’m not a communist.”

#TrumpRally

Daughter says she dragged her parents here to the #TrumpRally.

Says she likes him because he’s entertaining in how he speaks, and also likes his policies.

Mom insists Trump wouldn’t talk to her or her daughter the same way he talks to Nancy Pelosi.

The ladies in the first photo drove 2 hours from Maryland to attend today’s #TrumpRally.

Lady in the other photo fled Fidel Castro in 1967, and says “If people don’t like America, they can move to Cuba.”

Father and son:

• Son supports Biden, but also is an aspiring journalist and wants to see a sitting president.

• Father supports Trump, and also supports his son.

• Father is optimistic about America’s future, son is pessimistic due to the wealth gap and climate change.

A woman from China says if Biden wins, then the U.S. “will become just like China.”

#TrumpRally

The rally-goers in the first photo say Trump isn’t actually doing bad with women, there’s a silent majority supporting him.

An 18-year-old voter in the second photo says she supports Trump and is excited to vote “for the pro-life candidate.” #TrumpRally

This gentleman is leaning Trump, “but not all the way there.”

Also adds that “the country won’t change” if Biden wins. #TrumpRally

“I’m Puerto Rican and I’m voting for Trump.”

Also adds: “Biden is a jerk.” #TrumpRally

I asked this group to give me 1 word to describe Trump, then 1 word to describe Biden.

#TrumpRally

This is a group of 19-year-old first-time voters who are supporting Trump.

They say they can’t understand why more young people don’t do the same. #TrumpRally

This gentleman says his son was in the military.

He got teary-eyed when explaining why he supports Trump: “He looks out for the troops.” #TrumpRally

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More from @FrankLuntz

Frank Luntz

@FrankLuntz

23 Oct

My focus group’s words to describe Trump tonight:
• “Controlled”
• “Reserved”
• “Poised”
• “Con artist”
• “Surprisingly presidential”

Words to describe Biden tonight:
• “Vague”
• “Unspecific”
• “Elusive”
• “Defensive”
• “Grandfatherly”

👉🏻

“People running for office have to tell you what they plan to do and how they’re going to do it.

I thought Joe Biden would tell us tonight, but there was nothing there.” #Debates2020

👉🏻

@MFFisher

Washington Post reporter @MFFisher asks my group of undecideds about character.

Similarly as before, they say Joe Biden is a more decent person, but they side more with Trump’s policies and how they affect their daily lives.

👉🏻

Read 5 tweets

Frank Luntz

@FrankLuntz

23 Oct

A very smart opening by Biden saying “if you remember nothing else, remember this…”

That’s a great debate technique. #Debates2020

Great Biden line: “He says we’re learning to live it it? We’re learning to die with it.”

Very powerful. #Debates2020

Another great Biden line: “I’m going to shut down the virus, not shut down the country.”

However, my group is already complaining that Biden has great words but no solutions. #Debates2020

Read 13 tweets

Frank Luntz

@FrankLuntz

16 Oct

Let’s give ABC credit for getting right to Joe Biden, and let’s ask NBC why it took so long to get to Donald Trump.

I resent having to turn my channel back-and-forth between the 2 town halls.

The American people have a right to see and hear them side-by-side, or at least one after another. This is so stupid.

ABC is inviting audience members to ask questions.

On NBC, it’s just the host – that’s not what a townhall is about.

Read 16 tweets

Frank Luntz

@FrankLuntz

30 Sep

I’m on live with my virtual focus group of undecided voters from battleground states. #Debates2020

Tune in here:

https://twitter.com/TimAlberta/status/1311140481561227267

This is why I do these – you don’t hear this type of unfiltered commentary on cable news.

https://twitter.com/TimAlberta/status/1311140481561227267

https://twitter.com/jaxalemany/status/1311149395686162432

Agreed – when it comes to our voting system, falsehoods must be corrected every single time.

It’s essential to the electoral process.

https://twitter.com/jaxalemany/status/1311149395686162432

Read 4 tweets

Frank Luntz

@FrankLuntz

30 Sep

Trump should be debating Biden, not the moderator.

He’s currently in control, but I’m not sure if snipin at Chris Wallace helps him. #Debates2020

@latimes

My undecided focus group does not like Trump’s tone at all. #Debates2020

The @latimes will be live-streaming their reaction after the debate:

@latimes

@latimes My group of undecided voters don’t mind Trump challenging Biden – but they want to hear the questions from Chris Wallace.

Trump is pushing too hard. #Debates2020

Read 18 tweets

Frank Luntz

@FrankLuntz

29 Sep

Security here in Cleveland is extremely tight as they prepare for tonight’s monumental presidential debate.

In fact, the only people on the streets are the police. #Debates2020

The entire audience will be wearing masks the entire time tonight.

That’s going to make audience shots very uncomfortable for some people at home. #Debates2020

The greatest live sound guy in Hollywood. When you absolutely, positively have to get it right, Murray Siegel is the guy you go to.

In 11 hours, this will be the most important place in the world. #Debates2020