Thread by @YousXPB

*Thread* Drop Servicing [Free Course]

Drop Servicing is simply offering a service & having another provider deliver the work

For example: Home builders & real estate agents

Will pay graphic designers to virtually stage homes to make them look better online

Prices range from $20-100 per photo

Around 8-15 photos per house

$160-$800 per order

Digital services with these wider price ranges present a great opportunity

In this thread example we will use book covers

Kindle book publishing agencies will pop out one or more books per week

Book covers range from $10-200

The way you add value to your offers is:

1) Taking the time to understand what gets results -

In this example you can use a tool like KDP Spy & make a case study identifying the common traits of quality book covers

2) Finding fast, quality designers at the best price

Although you can open gigs on sites like Fiverr,

Getting in front of kindle publishing agency owners is where the bigger multiple covers a week deals will come from

Here's how

Being a 'fan'

A active participant instead of a outsider trying to provide a service

^ this is a major problem across many industries

- YouTube thumbnail designers who don't understand YouTube will make something aesthetically decent but not optimized for the result

- Programmers/Math guys developing algorithms for trading but don't understand the financial markets/economy/psychology etc

Being a fan yourself, maybe you a few books you also publish as a side hustle

Makes you 'one of them' a trusted peer instead of a outsider salesmen

Getting inside for our kindle example (this works in most other niches as well)

1) Free FB/Groups & forums - being a normal active member who also will share case studies & tips about cover designs

Becoming known as the 'cover guy' and just a cool person in the group

2) Getting into paid courses that kindle agency publishers take

People in that group are actively publishing books, talking about tips with each other in the FB group

It is totally normal to share your tips/case studies about cover design

They come to know you as the cover guy who owns a book cover agency

This separates you from graphic designers who make book covers

This makes you an fellow publisher who knows the specific graphic design tips for kindle optimization

This will land clients, messages, etc

As we said in step one - it is your job (this is how you add value) to find a great designer, who is fast, and at a great price

Because you will be bringing them a lot of business you have the power to negotiate price

You also add value to your designer by sharing your case studies/cover tips with them

So you've found a quality freelancer, you added value to them by optimizing their designs

You add value to the clients ordering covers

This value deems you very worthy of a middleman cut

Being viewed as a expert means you can command the higher price points of $40-120 per cover

You pay your designer around 50% of each order

(which is likely more than they were getting

50% of your premium price will be equal to or more than their fiverr gig offering price)

Let's say you pay the designer $30 per cover and charge $60

$30 profit per cover, the only work to do is copy & pasting the details from the client's order description and spend a few minutes a day in groups providing value

10 orders = $300 profit
100 orders = $3000 profit

The reason to go after publishing agencies instead of independent authors

(which you still can do by opening a gig on websites like fiverr)

Is because agencies will order multiple covers at a time & always need more

10-20 clients ordering 10 covers a month = 100 covers a month made & $3000 profit

As the name of you or your company gets established, you can further systemize

Using a website to allow people to place orders, implementing retargeting ads & special intro offers

You can replace 'kindle book covers' with almost any service online

I just used this example to clearly explain the model

Remember just opening another gig without adding value like we mentioned won't be too profitable/valuable

1) Add value by knowing your stuff

2) Share what you know for free in groups

3) Add value to the designer by sharing what you know & offering them consistent work

4) Add value by getting fast turnaround times, good prices, & designers you trained in kindle covers

Thank you for reading

Cheers

- Yous