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More from @dickiebush

Dickie Bush 🚢

@dickiebush

5 Feb

@joinClubhouse

High signal @joinClubhouse conversation on audience building with these great minds:

• @gregisenberg
• @mrsharma
• @SahilBloom
• @businessbarista
• @jackbutcher
• @magdalenakala
• @AmandaMGoetz

Here were seven valuable takeaways from each of them:

👇🏼👇🏼

@gregisenberg

From @gregisenberg:

There's a difference between audiences and communities.

A good test from @theSamParr: if the leader of the community stops engaging in it, does it survive?

If it does, you have a community.

If it doesn't, you have an audience.

https://twitter.com/gregisenberg/status/1339222591656108033?s=20

@SahilBloom

From @SahilBloom:

The number one focus should be to create content that provides tremendous value.

Once you're sure it's providing value, hustle for distribution and promote it with pride.

Give 10x or 100x more than you receive, and the rest takes care of itself.

Read 9 tweets

Dickie Bush 🚢

@dickiebush

2 Feb

In the last 60 days, I've helped 253 people build an online writing habit.

Here are 10 lessons they've taught me in behavior change, human psychology, and writing online.

THREAD...👇🏼👇🏼👇🏼

1. Start smaller

The foundation of Ship 30 for 30 is the Atomic Essay.

• One idea
• Under 200 words
• Fits in one iPhone screenshot

This eliminates any friction to publishing ideas online.

And without that friction, momentum is inevitable.

2. Constraints create freedom

"Write something every day" is hard.

There are too many choices to make.

"Publish a 200-word essay with a 30-minute time limit every day for 30 days."

This is easier.

Within these constraints, creativity thrives.

Read 15 tweets

Dickie Bush 🚢

@dickiebush

31 Jan

Build an online writing habit in 30 days.

That's the goal of Ship 30 for 30.

There are 29 spots left in the February cohort.

Join these 171 others who will leave February with:

• An audience
• Lifelong friendships
• A daily writing habit
• A foundation of content

👇🏼👇🏼👇🏼

We are capping capacity at 200 members.

If you want to learn more about Ship 30 for 30:

1. Check out the #ship30for30 hashtag to keep up with the current cohort.

2. Check out everything on the homepage:

ship30for30.com

https://twitter.com/dickiebush/status/1353021485301047297

And if you want to hear how members of the January cohort are describing the experience, check out this thread 👇🏼

https://twitter.com/dickiebush/status/1353021485301047297

Read 63 tweets

Dickie Bush 🚢

@dickiebush

21 Jan

People overcomplicate Twitter growth.

Instead, stick with first principles.

You need:

• People to visit your profile
• People to follow you when they visit
• People to stay following once they follow you

That's the "what."

But what about the how? 🧵👇🏼

1/ People to visit your profile

This one is simple.

To get more profile visits, your tweets must show up on more than just your followers' timelines.

To do this, write engaging tweets.

• Ask questions that generate replies
• Optimize your tweets for likes and retweets

2/ People to follow you when they visit

Again, this one is simple.

Your bio + pinned tweet should articulate the value you provide (see mine for an example.)

• First line: "I tweet about X"

• Pinned tweet: Create a "start here" to let the visitor find your best stuff.

Read 6 tweets

Dickie Bush 🚢

@dickiebush

18 Jan

Goodhart’s Law...

One framework that once you see, you can't unsee.

When a measure becomes a target, it ceases to be a good measure.

When setting goals, choose your indicator wisely.

Here’s a primer on Goodhart’s Law (and how to avoid it):

🧵👇🏼

1/

The story of Goodhart’s Law starts in colonial India.

Faced with an infestation of snakes, government officials created a bounty for dead cobras.

A few months in, the program was working. Dead snakes were brought in left and right.

2/

But it didn’t end well.

Some savvy entrepreneurs developed a scheme:

Breed cobras, kill them, then turn them in for the reward.

Frustrated with these troublemakers, the government removed the bounty.

Stuck with worthless snakes, the breeders let them go into the wild.

Read 10 tweets

Dickie Bush 🚢

@dickiebush

14 Jan

We're 10 days into the January Ship 30 for 30 cohort.

171 writers are building a daily writing habit.

Our goal for February:

Empower 1,000 members to overcome the fear of publishing and build a daily writing habit.

Here's a thread of every February #Ship30for30 member:

Early enrollments for the February cohort are now open!

Prices jump from $129 to $199 at 11:59 PM on Sunday, January 17th.

Lock in your spot today:

ship30for30.com

https://twitter.com/dickiebush/status/1347931135192477701?s=20

Here's a link to the first 47 members:

https://twitter.com/dickiebush/status/1347931135192477701?s=20

Read 35 tweets

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