I ran an online course on how to create an online course
150 students. $350K+ in revenue. $40K+ in scholarships.
And I finally had time to sit down and write about it π
Here are 20 lessons I learned:
1. Credibility
Credibility comes from putting in the reps, producing results, and doing this for years to develop mental representations you understand well enough to decode for others.
2. Passion
You have to have a passion for what you teach. If you love what you do, two things will happen. Students will experience the same joy you feel, and youβll have the energy needed to produce the mountains of quality content required to attract more students.
Do you have an email list that's not doing anything for you?
So do a lot of entrepreneurs who want to offer a course.
You have to take care of your email list so it doesn't become a burden.
Here are 4 steps for doing that:
Step 1 - ask them
Find out who's still interested in what you're doing and who isn't, so you can focus on reaching out to people who want to hear from you.
Step 2 - serve them
Provide valuable content and lead magnets (such as daily challenges or a chapter from your course) to keep people engaged, interested in what you're sending them, and hopefully buying your products too.