:: Big Announcement ::

If you want to up your writing game, I'm thrilled to announce I'm doing a new podcast called,

"Secrets Of Compelling Writing"

The best part? My partner in the show is one of the definitive writers of our generation, 10x NYT best-seller @neilstrauss!
The show is in lesson format - quick, easy lessons, that give you an unfair advantage when writing ads, blogs, books, threads, you name it.

The first 3 episodes are up NOW on @getcallin! And...
Neil & I are going live RIGHT NOW - at 3pm PT - to record Lesson 4 for you

We're thrilled to be a part of the launch of Callin, and to share these secrets of compelling writing

The show is here - and if you miss the live, the recording will be here too:

callin.com/?link=SsEBqDsJ…
Wow, thanks for the love everyone. @neilstrauss & I are currently # 7 on the entire app!

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More from @craigclemens

14 Sep
I voted for Gavin Newsom.

And today, I along with many Democrats, will vote to recall him.

Here are the 7 reasons why:
1. He let California get scammed out of $31 billion by criminals

abc7news.com/california-edd…

Your tax dollars at work, are actually now literally working to make scammers wealthy.

Yes, that's 31 BILLION, with a B.

Mafia-level money, siphoned right out from under us.
If you paid Cali taxes this year, some gangster is probably driving around in a Rolls Royce right now, on your dime.

And even before this scam, how high are our taxes, yet how bad are our roads and sidewalks?
Read 40 tweets
16 Jul
I graduated high school with a 1.7 GPA.

But it was the lessons I learned training martial arts that took me from classroom loser to successful entrepreneur.

Here are the 7 most critical👇
A Jujitsu master gets their ass beat on the street

Why?

Bc as soon as you secure your chokehold, his friend is breaking a bottle over your head.
Lesson: No matter how good you are, someone is coming for your customers in a way you won’t suspect.

You need to wow them, even if you stand alone in the category now.
Read 18 tweets
8 Jul
I went to jail for the 2nd time at 22.

Not my proudest moment, but the story contains an important marketing lesson.

So here we go 👇
So at 22 I'm living at home with my Dad in Thousand Oaks, California.

Waiting tables at the local Hyatt and working a few random telemarketing jobs.

At the time, I desperately wanted to live on my own.
So I answer an ad on Craigslist looking for a roommate.

I show up and this dude named Mike opens the door.

He was a total nerd with the Star Wars t-shirt to match.

But he seemed nice enough so I signed the lease and moved in the next day.
Read 29 tweets
5 Jul
I’ve built 10+ brands to $100m+ in total sales

Here are the 4 biggest lessons:
--
1) Riches in Niches is overrated.

Show me a a brand in a small niche that did $100m+

And I’ll show you 100 in the biggest categories:

Health, wealth, love & status.
2) Limit choices.

Many brands try to launch 10-50 products at once.

Instead, pick 4-8.

Or, just 1.

An old rule of marketing:

Give people too many choices, and they will pick 0.
3) Look for an Education Opportunity

Example: The Honest Company

Taught you many household items contain bad chemicals.

Then, they offered you items that didn’t.

Another example:

Read 6 tweets
24 Jun
Want to 10X your income in the next 4 years?

No, this isn't a get rich quick scheme.

Here are 6 rules that helped me do it, from 2009-2013, and the action steps to start today👇
1) Quit Your Porn

Everyone has some sort of “porn”, that hijacks your brain, & wastes your time.

Yours could be actual porn, or a different time-suck like video games or (gasp!) twitter.

The Key: Identify the distraction.

Action Step: Commit to quitting "it" for 60 days
2) Exit Your Social Cyclone

In NYC, every night was a special event or someone's birthday.

"I'll do one drink" could turn into 10.

Action Step: Realize events are optional.

Don't skip your Mom's birthday, but make growing your business the priority event.
Read 15 tweets
17 Jun
This is gonna piss a lot of people off.

But I'll say it:

Bitclout is about to take over the world.

It's the future of social media, advertising, and monetization for your favorite creators, athletes, and musicians.

Here's why👇
Ok, what the hell is Bitclout?

Bitclout = Robinhood + Twitter, but decentralized on the blockchain

Decentralized = no banning.

Blockchain = money + transparency built in.
The difference between Bitclout and Robinhood/Twitter?

On Bitclout, the people are the stonks.

Everyone has a “coin price” over their head.

And a “market cap”, just like a company.
Read 18 tweets

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