Semrush Profile picture
Feb 18 9 tweets 4 min read
🧵Here's a step-by-step guide to finding and checking any website's backlinks 👇
🧵1: Open up Semrush Backlink Analytics Tool
To take a deep dive into a site's link profile, you'll want to start here: l
🧵 2: Enter the domain whose link profile you want to analyze
Hit 'check it,' and you'll see an overview of the backlink profile for the domain or page that you've entered, with key insights.
🧵3: Open up the 'Backlinks' tab to dive deep into the links.
Get several filters, making it easier to refine larger link profiles and find what you're looking for. The filters are useful for excluding Nofollow links when you're looking for sites for your outreach effort.
🧵4: Analyze anchor texts on the 'Anchors' Tab.
Head to the 'anchors' tab to see a chart with a full list of your site's top linking terms. This chart makes it easy to see whether a site's link profile contains any concerning spikes across a single non-branded anchor text.
🧵5: Find unique referring domains that link on the 'Referring Domains' Tab.
Head to the tab for an insight into the specific domains that link, and a breakdown of the TLD distribution and country. These metrics are useful in determining link gaps between you and other websites.
🧵 6: See which pages are the most linked to on the 'Indexed Pages' tab.
By analyzing both the page and the type of links it's earning, you can learn what's working for others and look to replicate this approach as part of your own strategy.
🧵7: Compare the link profiles of up to five domains
For this, head back to the overview tab, and you'll be able to add up to five domains to compare link metrics. Either enter your list of competitors or choose from the suggestions that you're presented with.
🧵To dig further into the link gap between your own site and your competitors, you can also use the Backlink Gap Tool and see specific opportunities to explore sites where these other domains have earned links from, but you haven't 🙌

• • •

Missing some Tweet in this thread? You can try to force a refresh

Keep Current with Semrush

Semrush Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!


Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @semrush

Feb 17
🧵Not sure what type of CTA you should add to your copy? Here are some different types to consider 👇
🧵Boosting lead inquiries
- Lead Magnets: Use when you offer something of value for free in exchange for someone’s details, like an email address. E-books, helpful guides, and similar resources can help add to your database.
- Free Trial: A “try before you buy” approach.
🧵Product Purchases
When you get down to it, you want people to find you online, like you, trust you and then buy from you. Try:
- Contact Sales
- Shop now
- Get % Off
- Book now
- Free Shipping for purchases over a certain $
Read 5 tweets
Feb 17
Hi! I'm Kristal Audain, an SEO working in product at Groundworks. Let’s talk a bit about the impact of having an SEO team mindset vs having an SEO Champion.

#SEOThread @SEOKristal
Recently, companies are waking up and realizing that SEO is important to their overall strategy resulting in an increase in corporate SEO positions.

#SEOThread @SEOKristal
However, more times than not, this results in only 1 or 2 SEOs on a team carrying the banner for the entire company. This can be a lonely place.

#SEOThread @SEOKristal
Read 9 tweets
Feb 15
🧵 The importance of SEO is not something to overlook, and being an expert in an SEO tool is actually an important skill when working in the digital marketing industry (and something recruiters are looking for). Hang on tight while we’re explaining why:
🧵 Organic Search and digital marketing are closely connected. If you think of a search engine as the marketplace for your service, then ranking highly is a great way to market what you’ve got on offer.
🧵Organic search marketing can take a bit of time to show results, and SEO is a process that evolves with your site, meaning that you need to stay on top of it to keep benefiting.
Read 5 tweets
Jan 25
I'm Joe Hall, SEO Consultant at Most of my work over the years has been focused on Advanced Technical SEO Audits.

SEO Audits are pointless if they aren't implemented. Therefore, here are 4 Strategies to Get SEO Audits Implemented

@joehall #SEOThread
Often it seems as if getting your client to do what you say is impossible. Many times audits are never fully implemented or ignored completely.

We fix this with 4 strategies: Target HIPPOs, Audit Structure, Delivery Schedule, Embedded Project Management
@joehall #SEOThread
1: TARGET HIPPOs: The Highest Paid Person's Opinion is typically what decides which direction a team moves in. If your audit isn't appealing to the HIPPOs of an organization it likely won't get off the ground.

@joehall #SEOThread
Read 15 tweets
Jan 18
Intro Tweet:

Hey! 👋 I’m Celeste Gonzalez, Junior SEO Specialist @RicketyRoo and a freelance SEO content writer. I’m here to share an often overlooked aspect of many content strategies so you can display who you are and stand out amongst the crowd.

@celestexlili #SEOThread
When people make content strategies, they often forget to include space to create information about the company itself.

This is a missed opportunity to share who the company is, what it stands for, and its goals.

@celestexlili #SEOThread
While that may not seem important to some because you can’t rank for it, this is a holistic approach to content marketing.

This is another way to set yourself apart from the competition.

@celestexlili #SEOThread
Read 10 tweets
Dec 14, 2021
::: Canonicalization - What, Why and How :::

Want to know about Canonicalisation?
How to handle Duplication?
What to avoid doing?

I'm Darth Autocrat, and we're going to look at Canonicalisation:
* What it is
* Why we need it
* How to do it

@darth_na #SEOThread Image : “Introduction card”, introducing guest and topic
:: What is Canonicalisation?

Definition: the selection of one of multiple as the preferred or representative version.

For SEO, this typically means picking a URL out of 2+.
But there are different reasons, methods and types of canonicalisation!

@darth_na #SEOThread Image : depiction of “canonicalisation”.  On the left it
:: Reasons for Canonicalisation

Canonicalisation is to help with two main types of issue:
Duplication and High Similarity.

Duplication can occur due to variant URLs.
High Similarity and sometimes Duplication may occur due to content/spam issues

@darth_na #SEOThread Image : Explanation of Duplicates and Highly Similar items.
Read 22 tweets

Did Thread Reader help you today?

Support us! We are indie developers!

This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Don't want to be a Premium member but still want to support us?

Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!


0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy


3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!