Rajiv Mehta Profile picture
Oct 13 8 tweets 2 min read
How UPI killed Candy Business. Can your business be affected too?

When I heard that UPI is killing the candy business? Really How??

I got this on Whatsapp, so kindly tag whoever deserves the credit for this take on disruption because of technology
Further exploration, was an eye opener with hard to believe detail as to *how a business was built on “chutta nahi hai"* went into downhill as UPI arrived.

*In early 2010s almost all big Candy players, including Mondelez, Mars, Nestle, Perfetti, Parle & ITC reported staggering
growth & future prospects. But as UPI arrived, most of these brands have reported a steep decline in sales of toffee*.

Hershey’s, one of world’s biggest chocolate & toffee maker said India is one of the worst hit markets in the post COVID era hitting their expansions plan.
So what really changed?
*Before UPI, shopkeepers would trade toffees for loose cash,* a transaction that wasn’t happening other way round.

These small amounts over days did wound up to becoming large sums of money, as accepted by many buyers in studies.
With UPI, all of this stopped. People paid the exact amount that was due with no scope for change, ultimately eating up the daily toffee sales.

The pandemic added fuel to the fire
With most of the audience scared of the pandemic, everyone wanted to do contact less payments.
This also created sort of push towards digital payments and toffee went off the picture.

No chocolate (toffee) company would have ever thought of finance products as their competition. *Toffees were cash substitutes and UPI replaced this requirement and behavior.*
It is a big lesson for any Business as one need to keep an eye on *"What are the reasons people buy our product and what would change that behavior? Do we find reasons which aren’t really our direct competition but can potentially replace our product usage?
A lesson on how Technology can impact business.

#business
#technology
#upi
#digital

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More from @rajivmehta19

Oct 10
300 #Wipro employees sacked as they took advantage of work from home and worked parallely with another company.

How #Digital #India has precisely found the culprits is amazing. Kindly read the below article. Fantastic system in place in India.
*The humble looking PF Office helps to detect Moonlighting (serving more than one employer at a time) by IT workers*

*MOONLIGHTING*

What is this?

300 people got fired because of this?
IT professionals in their Work From Home avtaar joined other companies who were also in Work From Home mode.

Same competency, double delivery. Two different laptops, same WiFi , catering to two different clients - all from the comfort of own home, in own hometown.
Read 13 tweets
May 20
#HDFC- HDFC Bank surprising interim shareholding disclosure-

The foreign shareholder disclosure by the two giants (HDFC Ltd and #HDFCBank)today is one of the rare events,as generally the shareholdings for a quarter is disclosed only in the beginning of next quarter
HDFC - bseindia.com/xml-data/corpf…

HDFCB - bseindia.com/xml-data/corpf…

🔹Since the announcement of merger on April 04, 2022 HDFCB has corrected by 20% and HDFC by 18% vs Nifty Index which has declined by 10% till date.
The surprising foreign shareholding disclosure today reflects more of a pro-active measure by the management to help calm jittery nerves of the investor community

What has changed since March 31, 2022 shareholding toMay13,2022 Foreigners have trimmed stake in both the entities
Read 7 tweets
May 20
HOW TO KILL A LION
CORPORATE STYLE

1. #PFIZER METHOD
Hire a lion, give him full rest, pay him more than his expectations, never ask for anything in the first two months. After two months tell him that you have to achieve your yearly target in 9 months.
Lion dies of fear, that if he does not achieve this he will lose the jungle.

2. *AMAZON METHOD*:
Hire a lion, give him a hell of a lot of work, pay him a fat salary, more than the industry. Restructure his job every six months, as per your fancies.
If he kills two goats a day, next day give him a target of killing 20 elephants a day while knowing that there are only 10 elephants available. Lion dies of exhaustion & overkill.
Read 11 tweets
Mar 22
*Tax Loss Harvesting*

As we are nearing end of Financial Year, note these points to save Capital Gains Tax

➡️(Long term capital gains/loss = For holding period more than 1 year

➡️Short term capital gains/loss = For holding period less than 1 year)
#investing #nifty #trading
➡️Rs.1 lakh profit in a Financial year is exempt as Long term capital gains. So book profits in shares & mutual funds together upto 1 lakh, and reinvest

➡️ If profits are more than 1 lakh, check if you can book loss in any of the holdings to set off.
You can buy back the next day or switch from 1 family account to another family account

➡️Short term capital gains are taxed at 15%, book losses and buy back next day to set off any profits.

➡️Both Long and short term losses can be carried forward for 8 years.
Read 6 tweets
Mar 6
Stocks in Germany, the UK, France, Italy, and Spain Plunge Below Year 2000 Levels: Buy-and-Hold Horror Shows
by Wolf Richter • Mar 6, 2022 •
Food for thought in light of the biggest stock market bubble in the US ever.
By Wolf Richter for WOLF STREET.
#investing
Major European stock indices plunged below their bubble highs from over two decades ago. This is not to say that they plunged that much this week, but that they had finally risen past their prior bubble highs from over two decades ago, powered by money printing,
and then they plunged.
German stocks. The most widely cited German stock market index, the DAX, is a total return index that includes dividends and is therefore not comparable to a price index such as the S&P 500 Index, which does not include dividends.
Read 13 tweets
Mar 4
Another short investing story to help put successful investing into context.

David loves games, which is a bit of an understatement. He owns 756 board games, which I assume is a record if record-keepers kept track of such a thing.
#invest #nifty #investors
I found David playing an old arcade game at our office. I asked if he prefers board games to video games. He wasn't sure, so I asked a different question, meant as a joke but it elicited a great response.
"If you had to give up board games, video games, or stocks, which would you quit?" I asked.

"Stocks," David said, without hesitation.

This surprised me. David's passion for investing is part of what our company relies on.

But he explained why this makes sense.
Read 7 tweets

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