Thread by @SBCCalliance

The power to create reality lies in the STORIES we tell.

With major media outlets increasingly controlled or unaccessible to many, it's more important than ever to take control of the narrative.

Here's why storytelling is essential for #SBCWorks:
a twitter thread 🧵

Non-professionals telling their personal stories.

#Digitalstorytelling videos give ordinary citizens the power to shape reality with their narratives.

#SocialBehaviourChange

Their charm is in their authenticity and originality: homemade videos are intentionally subjective.

Smartphones with cameras and social media platforms like #YouTube/ #Instagram have made it easier than ever to share your unique perspective with the world.

#socialbehaviour

#Digitalstorytelling can be a powerful tool for:

• Commenting on public events from the viewpoint of ordinary people (citizen journalism);

• Mobilising support for social change (environmental issues, human rights, etc.);

- Gathering accounts and testimonials in connection with quality assessments;
- Reporting on or documenting the results of cooperation activities;
- Documenting group dynamics & promoting learning processes.
- sharing personal journeys of inspiration & motivation.

#Storytelling

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