, 3 tweets, 2 min read Read on Twitter
"We have a subscription economy. It’s so easy to use products now, but it’s just as easy to leave. Totally changes the game. It’s all about churn and retention." It’s much easier to push a throttle once we’ve got great revenue retention." saastr.com/step-by-step-g… h/t Marcelo Lima
"Revenue is an outcome. Sales is not about revenue generation, it’s around customer value creation. Churn is a silent killer [and] a lagging indicator.... We’ve gotta check off this customer success box... If you scale prematurely we’re gonna scale a cash bleeder." Mark Roberge
"What do you know in the first 30 or 60 days of your product usage that becomes your aha moment?"

My blog posts on:

Aha moments: 25iq.com/2017/02/10/a-d…

Core Product Value: 25iq.com/2017/03/24/cor…

Churn: 25iq.com/2017/01/27/eve…

Negative churn: google.com/amp/s/25iq.com…
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