Jelena Jansson Profile picture
Jun 2, 2020 74 tweets 54 min read Read on X
In lieu of companies voicing their support for #BLM I compiled info on leadership teams of these companies, venture capital & funded startups so the public can make their opinion.
Data comes from Craft (so it could have errors). /thread

👉 Spotify: craft.co/spotify/execut… ImageImage
👉 Sequoia Capital: craft.co/sequoia-capita… ImageImageImageImage
👉 L’oreal: craft.co/loreal/executi… ImageImageImageImage
This is first batch of companies. I will add more over next few days. Please let me know which companies, investment firms & startups to add and check for #diversity #inclusion #equality in top leadership teams. Let’s use this to highlight need to end systematic gatekeeping.
We continue with more company leadership teams to highlight.

👉 Zoom: craft.co/zoom/executives ImageImageImage
👉 Founders Fund (Peter Thiel & co):
foundersfund.com/our_team/ ImageImageImage
👉 Balderton Capital: balderton.com/team/ ImageImageImageImage
First impression from the batch so far, is that black people are very rare to be seen in management positions & usually in a diversity / inclusion role.
❗️Please share this thread to highlight systematic career gatekeeping & raise transparency on companies! #blm #inclusivity
👉 Sephora: craft.co/sephora ImageImageImage
As I dig further into these companies & their highest ranked managers, it makes me wonder, how comfortable everyone is to have all white or mostly white executive team & now roll out branding initiatives around #blm as if you care. SHOW US THROUGH NON-BIASED HIRING & PROMOTING!
👉 Kering (Gucci, St Laurent, Balenciaga etc.): craft.co/kering/executi…

kering.com/en/group/our-g… ImageImageImage
While I take a little break, here is some research on black consumers: nielsen.com/us/en/insights…

Did you know that black consumers interact more with brands on socials?

Remember the boardrooms & executives next time they post a black square or that they are “there for you”.
Also, to note, brands signal to their white customers that hold more inclusive world-views by aligning with fight against inequality & racism, while their offices and boardrooms sing a different tune. It might seem it’s for black people, but many brands do this for white people.
In USA, or any country with diverse population there is no reason for the roster of executives to all or most be white. It doesn’t represent the reality of the consumers, workers, available skills & knowledge bases out there.
👉 Mailchimp: craft.co/mailchimp/exec… Image
👉 Square (Cash app): squareup.com/gb/en/about

The list is long on this one so check the site. ImageImageImageImage
👉 Ben & Jerry’s (Unilever): benjerry.com/about-us/how-w…

Their site is a bit quirky, so check out the full team there. ImageImageImageImage
Taking a break for the night. Comment what companies, investment firms or startups to add on the list to help highlight systematic hiring & promotion gatekeeping that black people face in their careers.
Here is the next batch of global companies I highlight & their executive boardroom makeup, for full transparency. Make your own opinion how this aligns with their support & campaign activities.

👉 H&M: craft.co/hm-clothing-co… ImageImage
👉 Postmates: craft.co/postmates/exec… Image
👉 LVMH (Louis Vuitton & others): craft.co/lvmh/executives ImageImage
👉 HelloFresh: craft.co/hellofresh/exe… Image
👉 Braintree (Venmo): craft.co/braintree/exec… ImageImage
👉 Seedcamp: seedcamp.com/about-us/ ImageImage
👉 Microsoft: craft.co/microsoft/exec… ImageImageImageImage
👉 Bank of America: craft.co/bank-of-americ… ImageImageImageImage
As this executive thread is gaining traction, I will add more companies to the list over the next hour. I also want you all to think about “culture fit” concept, and how it is used to exclude humans from joining others at the big table. #blm #inclusion #BlackLivesMattter
👉 Citi (Citibank): craft.co/citi/executives ImageImage
👉 Patagonia: craft.co/patagonia/exec… ImageImage
👉 McDonalds: craft.co/mcdonald-s/exe… ImageImageImageImage
Now I have posted at least 20+ globally operating companies, and it is interesting to see that not a single one so far has executive team with more people of color versus white, aka that the scales shift. I will search & post more companies to highlight.
👉 Starbucks: craft.co/starbucks/exec… ImageImageImageImage
Few people asked about this company. Will add more over the day. Please share the thread to raise visibility!

👉 Pinterest: craft.co/pinterest/exec… ImageImage
👉 a16z (investment firm): a16z.com/about/team/ ImageImageImageImage
👉 Refinery29: craft.co/refinery29/exe… Image
👉 General Motors: craft.co/general-motors… ImageImageImageImage
As I add more companies to the list, it is important to remember that leadership affects progression of employees in junior/mid level roles. When we limit diversity we also limit growth of people & longterm opportunity for those that don’t look like the executive team.
Lack of role progression, promotions & other, affects persons general career & earning potential, making women, black people especially and others who don’t “fit the bill” punished long term for who they are. Organisations need to make room at the top for true representation.
Fun campaigns, hashtags & support, while raising awareness of the cause can do some good for gen pop culture and change of voice, but in grand scheme don’t mean much if these director teams & boards stay the same. #BlackLivesMatter

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More from @jelenajansson

Mar 11, 2022
So, apparently something fell from the sky in Zagreb, Croatia, parts of a plane, or parts of a rocket / bomb. No full confirmation yet.

News outlets reporting that it “allegedly” has Russian signage.

That would be a bit unfortunate, given that Croatia is in the NATO….😬
We will probably know more tomorrow what it actually is.

But it is definitely a very unusual event, during a sensitive time. 😕
Ok look at this, it has the same markings and bolts as the pictures above. Could the Zagreb thing be a Tu-141?
Read 19 tweets
Feb 25, 2022
Having grown up in Yugoslavian war as a child, many things I see play out in Ukraine, are almost the same pattern in terms of behaviour.

Here are some things to expect & what I remember doing and would do again if ever faced with war. 🧵👇
1. When there are talks about a potential war, start thinking of places outside of country you could go to.

Wars start quick ⏰ & escalations usually are followed by a key event. In that moment, don't hesitate - leave.
2. ❗Always have your documents ready, passports, birth certificates & medical history.

Especially mental health history (as it can help you not get drafted).

Documents are crucial for any moving around. Prioritise having this ready at home.
Read 20 tweets
Feb 24, 2022
My hunch is Putin does NOT plan to stop with Ukraine. Ukraine is the test. Trump probably gave Putin info he needed over those years to restart this.

I also have a hunch US troops left Afghanistan because they had intel about larger conflict coming up soon.
In addition, what we need to keep an eye on is - who will side with Russia?

Will China align? Or someone else? Will it be Turkey? Or even Hungary? Serbia?

It could flip some countries due to (mentally) unstable leadership.
The first clear ally "of a size/influence" to Russia will mark beginning to WW3.

Let's hope nobody aligns.
Read 4 tweets
Feb 22, 2022
I’ve recently came to terms that as you improve your well-being, you will have to leave some, if not all friendships that you built earlier in life prior to change. 😕

This feels in particular true if you are changing class position & have less of a scarcity approach to life.
I used to think that if you invest time, money & effort in people, it would motivate for becoming more proactive & change outlooks + outcomes. And to some level it does.
But unless systems they are in support that change, majority just reverts back.
I’ve been very sensitive lately to negativity, anxiety & scarcity that certain friend units share together and have realised that for some it is the only operating mode. This perpetual reality of misery (often misplaced).
Read 12 tweets
May 6, 2021
Today, we have decided that Chunkie as a company will not seek or take any investments.
We will not make any investor pitch decks anymore, & I will not meet with investors in the future.

Here is my why 🧵👇
1. Let's start with the basics - women do not get funding.

The statistics are so bad that the issue won't change during my life, as it is much worse than this industry is willing to talk about.

It is an issue of class, wealth, racism & sexism.

tech.eu/features/37864…
2. Marginal winners of funding are only those with friendships & relationships inside the circle.

Fundraising as a woman outside of that circle is a dehumanising & invalidating experience. Especially in the stage, we are in. I refuse to put myself through this anymore.
Read 15 tweets
May 5, 2021
Let’s talk boundaries. 👌
Few years ago had a collegue I decided to distance from as the friendship ran its course. They kept texting me every few months despite me telling them that at this moment I need time to focus on family stuff. 🧵
As I gave 2 instances of explanations where I said that I can’t give attention & taking time to focus on family matters, they persisted to contact me from text to Linkedin. I was short in initial answers and reiterating the same msg that at this time I am focusing on family.
At this point, I started getting annoyed. I thought about boundaries & when it is appropriate for someone to back off. How many signals need to be sent & is it truly on us to be unpleasant or directly crushing to maintain our right to step back?
Read 11 tweets

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