1/ Building financial models.

I often start my financial modeling lectures with the following lines from Alice in Wonderland.

The models we build depend on the questions we need to answer.

If you don't know the question, the model as well as our answer won't have any purpose. Image
2/ A model for raising funding is inherently different from one for planning and managing cash flows.

Models used for pricing and market share are different from ones we use for planning resources and head count.

We often use these parts together but the intent differs.
3/ If you know the question you need to answer, start with the simplest variation possible.

I call it the 5 x 5. A model no larger than one that can fit between 5 row and 5 columns in Excel.

Short and sweet. Simplicity forces you to think hard about choices.
4/ I have seen this theme again and again professionally.

With words (simpler is better), with frames and films (avoid clutter), with speeches (key points only), with food (water over Gatorade), with training (simpler routine beats complex).

A simple model is a better model.
5/ Simpler is harder. Not necessarily easier.

As a teacher, breaking down complex concepts into bite size easy to understand and relate to morsels is really hard.

But its the singular common identifier of great teachers.
6/ With models you can always add complexity and sophistication later but you have to first make the model work at a 5 x 5 level.

Think of it as a proof of concept for your approach. A sand box to play with. Once it works in the sand box, you can roll out the bells and whistles
7/ Here is an example.

A once built a model of the Saudi sovereign fund and its impact on global oil prices using a 10 x 10 grid.

The question I was trying to answer? Will oil prices hit $10? The answer depended on the pain the sovereign wealth fund could bear.
8/ The entire Saudi economy was compressed in a single line. The global oil supply and demand was two.

How?

The key question was how long would the fund survive and last while providing support to the kingdom. If I could quantify the pain, everything else was irrelevant.
9/ It took me less than an hour to build the model.

But it took me a week to drill down to the question that was at the heart. And a year before that to understand crude oil markets.

As is true with all other things in life, better design beats bad design any day of the week.
10/ Before you build models ask yourself:

a) What is the intent?
b) What is the question we need to answer?
c) How can we simplify the model?
d) What is irrelevant to our core question?
e) What is relevant?

Focus on the relevant.
11/ In my first pass of building a balance sheet, I often flat line everything which is not directly relevant to my line of thinking.

I put in place holder values to hold things together till I figure out the model. I then come back and fill in the holes.

Iterative is faster.
12/ Start with simple editions. Add complexity later.

Simple is harder, not easier. Simpler is also a sign of confidence in your analysis.

Complexity often reeks of insecurity. Because "I don't really want anyone to figure out what I have done".
13/ When you finally present results and recommendations, focus on the relevant.

Don't tell me about the model and how you suffered building it.

Share insights, recommendations and results. The conditions that would break the analysis. Lead with the beef, not the sides.
Before you ask:

The single line was annual budgetary deficit. The oil model OPEC spare capacity + US shale production.

The question was how long before the fund hits double digits because that is when the Saudi's would ramp up production and wreak havoc on oil markets.
14/ There is nothing more powerful than presenting a simple yet profound insight.

Driven by a simple yet thoughtful model that shows your mastery over the subject.

Shorter meetings, faster decisions, more relevant discussions, grateful clients.

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Jawwad Farid

Jawwad Farid Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @rebootdude

9 Oct
1/ Startup failure phenotype

I grew up in an environment where failure was not looked upon favorably.

It was something that was just not done in the family.

If you studied hard you passed. If you didn't you failed.

Conversely if you failed, it implied a personal shortcoming.
2/ The first time I failed my actuarial exams, I was traumatized.

I couldn't parse the result. I had studied hard, how did I fail? Then I failed the same exam again. And again.

It didn't compute. I was 19 years old.

Something must be wrong with me.
3/ I didn't work for myself for the first few years of my professional life because I thought failure was not an option.

Once again, it wasn't something that was done. Socially and culturally speaking, it was equivalent to hanging out with the unsavory crowd, the "bad boys"
Read 17 tweets
8 Oct
1/ Pricing Models for startups and founders

Lecture notes from pricing for founders sessions this morning at @TheNestiO

How should we think about pricing our products and services as a startups or founder?

Simpler and cleaner is better than busy and cluttered
2/ There are three pricing schools

a) Cost plus - factor in all costs. Charge a multiple

b) Value - estimate perceived value for a customer. Charge a fraction

c) Paying capacity - charge whatever you can or get away with
3/ In competitive markets without a unique, differentiated product, cost plus is the likely option.

To charge premium or move into value, need traction, credibility, customer testimonials and history.

For most startups, executing on value pricing right at start is difficult.
Read 12 tweets
2 Oct
1/ Shortfall analysis

In #risk a powerful concept named #shortfall analysis works very well as for building financial models for #founders and #startups.

It's a bit of a mind bender the first time you read it but has interesting applications once you understand it.
2/ Imagine an important business metric.

Let's say customers order. Link that to an equally important performance measure. Profit & Loss (PnL).

The two are clearly linked.

How would you stress test or sensitivity test them? For an internal planning meeting? For a money pitch?
3/ There are 3 models you can pick for a stress test.

a) What could be our worst case loss if PnL turns negative?

b) What is the probability of a negative PnL?

c) How much do customers orders need to drop for us to hit the red zone?
Read 8 tweets
2 Oct
1/ All my life I have worked in cycles. Intense effort in one specialization followed by a repeat in another.

Working out different part of the brain every few months or years.

A few years with CS, followed by a few years as an actuary. Two years as an author than a film maker
2/ As I have gotten better the cycles have gotten shorter and more intense. Now it's a few month of regulatory reporting work, 15 days as a writer, a month of intense road running, a week as a trsiner and then repeat.
3/ The variety and context switching makes it possible for me to keep the output above the mean.

And it ensures that I don't have the time to think about boredom.

The problem is when burnout hits it's equally intense.

The last time was 2015.
Read 8 tweets
1 Oct
1/ FAST ICS Karachi, class of '92. That is what we looked like, 29 years ago.

The bankers are at the back. The CIO's in middle, the hackers on left, the 3.5 GPAs, primarily women on right.

Only one made it to a PhD program. Most picked up a second degree. 6 still code. Image
2/ FAST in 1989, the year we started was 2 bungalows, 3 class rooms, one lab with a 64 bit IBM Mainframe, a library, a PC lab, a volley ball court, a canteen, faculty offices and a common room.

Across 3 batches you could barely count 70 people on campus on good days.
3/ Didn't need anything else to deliver kick ass CS education in Karachi in the 80's and keep the kids happy.

The 3 year program attracted mavericks from all across the country and turned them into different kind of stars.

What did we do in terms of course work?
Read 13 tweets
30 Sep
1/ I recently ran two threads on product #launch. Based on the new chapter of Founder Puzzles - Launch!

22 pages, 8831 words. Everything I have learned about product launches over 28 years and burning a few hundred thousand dollars in vain.

Broke it down in two parts.
2/ First a framework and a personal history of #launches. What worked, what didn't? How has the framework changed across 28 years. What does it look like? How did we burn $79,000 and booked no sales.

financetrainingcourse.com/education/2020… Image
3/ Followed by Founder Puzzles case study. How long did it take us to cross our internal targets? How did we beat them? What did we do? What did we change?

Original projections - 45 sales. 8 weeks later final tally? 190 copies. How?

A #launch case study
financetrainingcourse.com/education/2020… Image
Read 6 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!