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3 Jan, 12 tweets, 12 min read
In 2020, Digital channels of #PrasarBharati across DD and #Akashvani have registered more than 100% growth, clocking over a Billion Digital Views and over 6 Billion Digital Watch Minutes.

@PrakashJavdekar @shashidigital @Mayank23Agrawal @Chatty111Prasad @PIB_India @MIB_India
During 2020, #NewsOnAir App added more than 2.5 million users with the platform registering over 300 million views with Live #Radio streaming featuring over 200 streams being most popular feature.

@PrakashJavdekar @shashidigital @Mayank23Agrawal @Chatty111Prasad @PIB_India
Keeping company with #DDNational and #DDNews, in the top 10 digital channels of #PrasarBharati, are #Marathi News from #DDSahyadri, Kannada programming on #DDChandana, #BanglaNews from #DDBangla, and #Telugu programming on #DDSaptagiri.
While #DDSports and #AkashvaniSports have created a steady digital following with live commentary, #PrasarBharati Archives and #DDKisan have been steady digital performers featuring in top 10.
Underscoring the substantial digital audience for news from the #Northeast, Northeast service of #AllIndiaRadio News is also in the top 10, and incidentally has crossed the 100k subscribers digital milestone.
Interestingly during 2020, Pakistan accounts for the second highest digital audience for DD and AIR content after domestic audience from within #India, with the #UnitedStates close behind.
Amongst the most popular digital videos during 2020 are #PMModi's interactions with school students, #RepublicDay Parade 2020 and a rare video of #ShakuntalaDevi from DD National archives, circa 1970s.
A dedicated #PrasarBharati YouTube channel for all #Sanskrit language content was launched in 2020, wherein all #Radio and #TV content being produced in #Sanskrit launguage across DD-AIR nationwide network are uploaded, for easy access to viewers.
Dedicated #MannKiBaat YouTube channel and Twitter handle have seen rapid growth in 2020, with #MannKiBaat updates Twitter handle now having more than 67,000 followers. The YouTube channel has regional language versions of different episodes of #MannKiBaat.
Almost 1500 Radio Plays in different Indian languages are available across DD-AIR Netwok, which are now being digitised & uploaded on our YouTube channels.Thousands of hrs of educational content & teleclassesare now available on our YouTube channels in different Indian languages.
Rare Archival content of great historical value, available only with DD-AIR, are being digitsed and uploaded on #PrasarBharati Archives #YouTube channel.
In public interest, a dedicated team is working to dig out such #musical, #cultural, #political content from thousands of tapes recorded over many decades in various stations of #DD and #AIR across the country.

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