Thread by @docrussjackson

The 2020 Edelman Trust Barometer Spring Update makes interesting reading.

The survey was conducted between April 15-23, sampling more than 13,200 college-educated respondents in 11 markets: Canada, China, France, Germany, India, Japan, Mexico, Saudi Arabia, S. Korea, UK & USA.

67% of respondents believe that those with less education, less money & fewer resources are bearing a disproportionate burden of the suffering, risk of illness & need to sacrifice in the pandemic, & more than half are very worried about long-term, #Covid-related job loss.

Revitalizing the economy is important, & health & safety is paramount. 67% of respondents want saving lives prioritized over saving jobs, and 75% say CEOs should be cautious in getting their companies back to normal, even if it means waiting longer to reopen workplaces.

Half of people believe business is doing poorly, mediocre or completely failing at putting people before profits.

Only 43% believe that companies are protecting their employees sufficiently from #Covid19.

Only 29% believe CEOs are doing an outstanding job.

Surprisingly, given the distrust of journalists, the pandemic has driven trust in news to an all-time high. But there is still an urgent need for credible & unbiased #journalism.

67% of respondents are worried about false & inaccurate information being spread about the virus.

So which professions DO people most trust in relation to the pandemic? Certainly not the ever-growing number of outrage-driven shock-jocks!

Academics/scientists are still the most trusted professions, with NGO leaders & journalists the least trusted.