2/ while firms like Goldman Sachs are working on offering bitcoin to only their wealthiest clients, @choicebyKT is working on democratizing access for everyone.
at @CoinSharesCo, we believe bitcoin is for *everyone*
equality of access is critical!
3/ since the launch of Choice, digital assets have grown to over $1.6B of the firm’s $18B in assets under custody.
today, Choice powers 125,000 retirement accounts.
but we see a MASSIVE opportunity to bring crypto to the $34.9 trillion held in US retirement accounts.
4/ Choice empowers people from Alabama to Alaska, with balances big or small, to choose how they invest and save their hard-earned money.
the majority of client transfers in 2021 have originated from Fidelity, TD Ameritrade, Schwab, and Vanguard
numbers don't lie...
5/ giving people the choice to put the world's best asset - #bitcoin - into a tax advantaged vehicle at low cost is CRUCIAL
in fact, our team at @CoinSharesCo teamed up with Choice to make it FREE
6/ i'm delighted to work w @RyanRadloff@FitchC@adschifter and the Choice team to bring more investment choices to millions of Americans who want a better future for their families.
the pandemic has leveled the playing field for startups
large conferences, $$$ sponsorships, and ad spend are no longer necessary to drive engagement
new channels and more content focus enables low cost brand and audience building
2/ new marketing mediums require startup execs and sales teams to change their approach and upgrade their skills
engagement, expertise, and insight is more important than ever, and curation of brand "voice" requires more consideration when its diffuse across many channels
3/ however, we've also seen a lot of companies get early traction but fail to convert it into recurring sales growth
will be interesting to see what startups and services emerge around converting a digital audience into actual sales from mediums like clubhouse, substack, etc
3/ a large portion of inflows into fund flows are "one way" via US trust structures, like @Grayscale or @BitwiseInvest - meaning once the assets go in, they don't come out
investors also buy these in tax advantaged accounts or with the intent of holding for long term cap gains
1/ i've been mining #bitcoin with @compass_mining for a month now, and as promised, am sharing my experience as i go!
disclosure: i'm an investor in Compass personally and via @CoinSharesCo ventures, and a board director
here's the high level summary 👇 details in thread
2/ i purchased a @BITMAINtech S19 from Compass in late December for $7500. due to the massive shortage of ASICs and the high demand, this machine would currently sell for $9000.