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I’m incredibly excited for Twitter to kick off @bluesky, a new independent effort to develop a decentralized standard for social media. Please see @jack’s thread for more context. I have the privilege of finding a lead for this team.
The ideal candidate is someone who is hands-on technically, curious across disciplines, has experience working in the open on the blockchain, an opinionated vision for this effort, and is thrilled by the idea of shaping the future of social media.
The path ahead for @bluesky is full of uncertainty and challenges, which will be difficult but energizing for the right team. Some of the hurdles we can predict include:
1 - A standard that enables consumer choice between many data-intensive algorithms, while protecting privacy, may struggle to compete on quality with centralized approaches.
2 - Viable and sustainable incentives and business models for the various entities participating around a decentralized standard need to enabled, in order to attain broad adoption.
3 - The traditionally slow and deliberate consensus-building approach to evolving standards might fail to keep up with a rapidly changing ecosystem and set of consumer needs.
Despite these hurdles, we believe that there is the potential for massive positive impact for Twitter and for society. If you agree, and are as excited to confront these challenges as we are, please reach out by DMing @bluesky. I look forward to meeting you and learning from you.
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