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So rejecting gender stereotypes proves Jo is queer? Because rejecting oppressive gender norms means she must be lesbian, bisexual or trans? I have many questions... them.us/story/little-w…
Jo is expected to conform to rigid gender expectations of womanhood. Jo is a tomboy. Jo has a thing called a 'personality' & feels trapped by these stereotypes. Jo says she cannot “get over [her] disappointment in being a woman.” Jo is obviously transgender.
Jo doesn't like dresses. Jo wants a career & doesn't want to be married off. Jo wishes she had the freedom that men are afforded, that she is denied as is a woman. Jo doesn't want to marry Laurie & puts him in the friendzone, which is a sign that she rejects heteronormativity.
Alcott herself is trapped by rigid heteronormative norms, as she feels forced into marrying Jo off because that's what cishet readers expect. Jo remains a queer icon for her desire to rebel against heteronormativity.
Alcott herself was a closeted queer woman - she assumes she was supposed to be a man because she fancies women more than men, and women aren't supposed to fancy women.

Thank goodness nowadays we've moved on from such internalised homophobia.
Jo and Laurie don't dance in traditional boy-girl courting fashion, and instead stomp around having fun outside. Jo and Laurie "find each other before they’ve committed to a gender" This is another subtle hint to the "quiet queerness at the heart of the tale"
Jo gives Laurie a ring symbolising their friendship, showing that their relationship is one of "genderless soulmates instead of a heterotypical romance.". This is a queer gesture "unconstrained by the expectations of marriage and any other bastion of heteronormativity."
Jo and Laurie are gender fluid non binary queer icons and each other's androgynous twin.
Alcott bows to the queerphobic publishing industry and marries Jo off because of commercial heteronormative pressure.

The film shows two different endings to rehabilitate Jo's repressed queer identity: “Jo is gay” and “Jo is not gay.”
Jo is not like the other girls. For the first time this depiction of Jo expresses her latent queer sexuality.
Jo refuses to play by the rules, queering gender norms and demonstrating her innate queerness. But the most queer statement of all is not giving Jo a queer label. Because that's the most reverent way to honour her queer identity.
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