Deep Dive Mega-Thread #2 - Syntropy

I connected through dial-up, swam in the matrix and weaved my way through the social fabric of the web.

Today I emerge, reborn and enlightened,…

...holding a giant bag of $Noia.

Here’s why...
Index: (tweet #’s)

Overview: 1 - 33
Tokenomics: 34 - 71
Staking: 72 - 82
Roadmap, Thanks: 83+

This is not financial advice. Do your own research. Disclosure: I am invested in $Noia and will continue to hold it long term, based on my analysis.

Ok, here we go...
Syntropy ($Noia) - The Internet’s Third Epoch.

Decentralised, faster, and more secure.

(Special thanks to @timberners_lee for getting us started and laying the foundations for Syntropy to exist).
What is Syntropy?

Syntropy is a web 3.0 focused company that has created ‘an overlay’ to the internet. You can think of it like a filter between your connected device (mobile, cell, laptop, any internet-of-things device, etc) and the internet, serving three purposes:
Routing efficiencies: It finds the absolute fastest routes for your data, avoiding all congestion, therefore eliminating lags.

(We can’t do anything about @mcuban lagging behind revolutionary crypto tech. Don’t worry Mark, we’ll save you a seat aboard Syntropy).
Encryption: Every piece of data you send is encrypted end-to-end, so that no secondary service can harvest, manipulate or censor your data in any way.

(@QuinnyPig - the solution to the problems you posted about Apple and Amazon?).
Decentralisation: Syntropy leverages a network of voluntary nodes (any device connected to the internet) known as a mesh network*, so that you are no longer reliant on specific ISP’s infrastructure or uptime.

(@Crypt0casio this would solve your recent internet problems).
This whole system is known as


(Distributed Autonomous Routing Protocol), and is patent pending, thus likely preventing any other company from copying their unique algorithms.

I look forward to timely updates from Syntropy on the patent status as it is valuable IP.
*What is a mesh network? It is when many internet connected devices are communicating with each other directly, without the need for data to run through data centers first. The new Apple ‘Locator Tags’ leverage mesh networks, as does Alexa (internet of things devices).
What is $Noia?

$Noia is the name of the coin / token used to communicate data over the Syntropy network.
What is Web 3.0?

Web 3.0. is the internet of the future, focused on Decentralisation, Cryptocurrencies, Privacy and Security.

(Given that Syntropy / DARP can circumvent government access to our data, it would be interesting to hear what @Snowden’s opinion is on this).
What are the big problems web 3.0 is trying to fix?

We have little control over our personal data: whatsapp msgs, photos, locations, credit scores, browsing history. Laws differ, but all of your data is essentially owned and stored by the companies providing these services.
We are entirely reliant on our chosen internet service provider’s infrastructure and cloud service. If their service is congested then we experience lag (think slow games, choppy phonecalls, films buffering repeatedly).
Worse still, if the data centers associated with our service provider happens to be offline for any reason then we are forced offline until it’s repaired.
Our security is weak. We have to trust that the service providers won’t share or sell our data and that they won’t be hacked and have our sensitive data stolen.
And finally we have to trust that BigCo. and Governments won’t use our data for manipulative and dangerous purposes.

(Syntropy / DARP is the solution to many of @ggreenwald’s concerns about press freedom online).
(@alexhern also has an excellent article highlighting how #Amazon is creating a mesh network with #Sidewalk and the associated risks to user privacy.…
Key improvements to consider:

SPEED, the fastest internet possible.
AGENCY, ability to choose what data to share, with who, and for how long.
SECURITY, to protect ourselves and our data from anything nefarious or untoward.

Does Syntropy provide the solution? Yes.
Enterprise level clients

Important: So far we’ve been discussing things from a consumer’s perspective but we should also consider the much bigger market of enterprise needs, i.e. big business, sometimes called BigCo.
Businesses can use the Syntropy infrastructure to set up DARP enabled systems for each instance of their IT infrastructure allowing them to manage and monitor every event between those instances.

Networked gaming companies running huge multiplayer games across all corners of the world 24/7. Players want zero lag.

(@EsportsEntGroup @XboxSupport @NintendoAmerica @PlayStation - Your customers deserve the encrypted, optimised internet service that is DARP).
A currency exchange rate service offering live currency prices to financial trading desks, for whom accuracy and timeliness is of imperative importance.

(@jpmorgan @MorganStanley @BankofAmerica @ecb @business @StateStreet - upgrade your tech).
A big city management team (e.g. Mexico City) monitoring their traffic flow and reacting in real time to jams, accidents, unusually heavy traffic flow etc

(@prefsp @tocho_koho @MetroCDMX - Syntropy’s DARP network would alleviate your city’s traffic congestion issues).
Syntropy could very well become an absolute must-have requirement for big businesses, when they are tendering for big contracts themselves. It would be a liability to not be using Syntropy.

(@McKinsey @KPMG @Accenture @Deloitte - recommend the best to your clients).
What stage of development are Syntropy at right now?

Syntropy are currently running testnet, meaning it is in a sort of beta testing phase. However, mainnet (official launch) is expected later this year (#soon, I know).
Do they have any partners yet?

Yes, as of April 2021 they were piloting / testing with 12+ businesses from the #Fortune500. Here is a list if you want to think about who the potential partners might be:….
Noting the top level corporate background of Syptropy’s leadership team / advisory board members, I don’t think it’s a stretch to say they are talking to at least three within the top 21, and the rest within the top 200. (See team tweet further down thread).
Additionally, they’ve already created partnerships with a number of other interesting businesses such as #Elrond (another excellent blockchain and dApp platform, in my opinion) and in the gaming world, #Terraria, #Minecraft and #CS:GO.
You can see many other partnerships posted here, particularly IT infrastructure companies:…
Note: If Syntropy integrates with the IT infrastructure providers then it creates a really seamless experience for users, as such users won’t need to hold any $Noia themselves or deal with that aspect of interaction with Syntropy.
I foresee Syntropy charging the base level operators a certain variable fee (in $Noia) which then gets passed on to the user as part of the fee the operator charges to the user.
For example, if you are familiar with hosting and you use Amazon #AWS or Google #Firebase, you might see an invoice line for your Syntropy usage but not need to hold $Noia yourself.

(@awscloud @Firebase - here’s an obvious premium feature to offer your users).
The Team

If you like heavy hitter crypto teams with decades of experience, then you’re going to love Syntropy. I won’t list all of their accomplishments here as it would run too long but do take a look yourselves:
(Please excuse me for any names I’ve forgotten to include).
@wbnorton (internet pioneer), @Melt_Dem @JSimanavicius @povilauskas @markkarsch #FranciscoJo #TonyGreenberg @JoeWeinmann #ShawnHakl #RomanPacewicz to name just a few. My apologies for not naming everyone involved.
Special shoutout to the mods in the Syntropy telegram groups, they are exceptionally informative toward the masses of devoted $Noia fans. Thanks @ryansadboys #Emilis #Dziugas #Silko and many others.

Although Syntropy have the DARP patents pending there are other companies attempting similar projects, such as mesh networks. None as yet have publicly challenged what Syntropy is doing, certainly not in terms of combined speed, security and decentralisation.
Now let’s tackle…

The Tokenomics

Let’s begin with the token details:

$Noia is currently an ERC20 token, soon moving to its own blockchain. All ERC20 tokens will have a bridge to the new blockchain.
Total Supply: 1 Billion noias
Circulating Supply: 420M, expected to be 474M by end of 2021. Let’s call it 500M for simplicity.
Supply is as follows:

Token sale: 200M
Team: 150M
Advisors: 100M
Community / Promotional: 100M
Future Financing: 350M
Node Rewards: 100M
(Note: There is a facility for ~5% inflation annually. It's not worth considering now but I will monitor and update in due course).
Today’s values:

$Noia price: ~$0.30
Current Circulating Market Cap: ~$125M
Current Fully Diluted Market Cap: ~$300M

Token Price Forecasting

Considering Syntropy is still essentially in testnet, where do we even begin to guess the cost of transacting data over the Syntropy network?
Syntropy is a service that transfers data. So, let’s think in terms of gigabytes and also take William Nortons’s guide of $0.02 per GB of data being the sweet spot of relay cost to operators. Let’s use this to estimate the cost of adopting DARP for different apps.
For example:

In April 2020, 36M hours were streamed on #Netflix. Six hours of viewing = approx 1GB of data. Annually we might say that Netflix streams 12 * 36M hours, so 432M hours / 6 = 72M GB of data. At $0.02 per GB that works out at an annual spend of $1.4M USD on $Noia
Note: the average viewer watched two hours per day, so sixty hours per month. That works out at 10GB per month, or $0.20 worth of Syntropy data.
If #Netflix were to charge 2.5x, or $0.50 it may not have a significant effect on viewing numbers (I’m assuming viewers price elasticity is quite elastic, probably up to 20% changes but would welcome input on this). Plus it would get marketed to users as a premium upgrade.
The networked game #CounterStrike (CS:GO) uses approximately 200MB (generally speaking) of data per hour of gameplay. There are approximately 700,000 daily users, averaging around 6 hours of gameplay per week, so 1200MB per user per week.
So annually, 1200*52 * 700,000 = 43.6 billion MB, or 43.6M GB, or 4PB. At $0.02 per GB that would work out at an annual spend of $873K USD on $Noia.
What about some really heavy hitters?

#Amazon hosts ~1B GB of data. #Google and #Microsoft do similar amounts. 1B GB would work out at an annual spend of $20M USD on $Noia.
Note: Operators can charge more than $0.02 at their own discretion according to what they think their users will pay for the additional service. William Norton references an amount up to $0.15.
The BIG Question

How many GB of data will be transacted across Syntropy annually?
Let’s start to answer that question here:
What number of GB’s need to be processed through Syntropy, at a cost of $0.02 per GB (conservatively), for the price of Noia to move? Let’s look at examples:

$Noia: $0.30
Circ Supply Market Cap: ~$125M
Diluted Market Cap: ~$300M
If we give Syntropy a 5x multiple on earnings, we could deduce earnings of $20M - $60M per year over the next five years. That's a fair estimate as one big company can deliver $1M - $20M per year, and connectivity is growing across all metrics year on year.
Further, we haven’t even explored the growth of Internet of Things technologies (#IoT). We are not far off having our entire lives connected to the internet, from health and fitness, to appliances, security, pets and so on.
The nascent market for Syntropy is almost unimaginably large and would be a huge asset to any mesh network.

I estimate, after approximately 12 - 18 months of being fully operational with some top tier partners, that Syntropy will be processing 5B - 10B GB of data annually.
At a 5x multiple that would put them at 25B GB, or $500M market cap, on the low end. That would translate to:
$Noia worth $1 if circ. supply is 500M
$Noia worth $0.66 if circ. supply is 750M
$Noia worth $0.50 if circ. supply is 1B
We can consider valuation multiples up to approximately 10x, which would give us a $Noia price range of $2.50 - $5.
We can also speculate how elastic the price of 1 GB of data will be. Will it range towards $0.10? If so, that radically alters the price upward.
As demand for $Noia increases, businesses will eventually find an equilibrium between what their users are willing to pay (directly or indirectly) for access to the faster, more secure internet.
Overall I think the most important thing to look at is the demand for DARP, ideally in terms of gigabytes of data, though it is hard to do.
Taking $0.10 per GB, and processing 10B GB of data annually, they'd be generating $1B USD in spend on Noia. At 5x multiple, that would translate to:
$Noia worth $10 if circ. supply is 500M
$Noia worth $6.66 if circ. supply is 750M
$Noia worth $5.00 if circ. supply is 1B
Norton estimates that when the likes of #Equinox, #Amazon, #Apple have Syntropy running that the market cap will be 100B, which is fun to think about. I would love to see further breakdown of those numbers from the Syntropy team.
Taking 50B GB annually, at a cost of $0.05 per GB, they would be generating ~$5B USD in spend on $Noia. At a 5x multiple that would translate to:
$Noia worth $50 if circ. supply is 500M
$Noia worth $33.33 if circ. supply is 750M
$Noia worth $25.00 if circ. supply is 1B
These numbers are theoretical and simplified. It’s still very early days. But as a general starting point I think they work. It’s also worth remembering a couple of things to temper our expectations:
Once a contract with a big company is announced, the expected annual value of that contract should be almost immediately reflected in the market cap, at a multiple of at least 5x.
We must also recognise that any company who signs up to use Syntropy will likely do it in steps, testing with a small demographic of users and scaling up slowly if it proves useful / effective / profitable.
So, it would be wise to consider those points when pricing in new contracts or when looking to see if $Noia is overpriced or underpriced.

For example, if they sign #Amazon, it’s probably not smart to immediately consider that to be a $20M annual value right off the bat.
What risks do Syntropy face as a business:

Operators could decide that they don’t need all three aspects of the DARP system and seek out or build a cheaper alternative that meets just the requirements they need, e.g. the speed of a mesh network, without the encryption.
Users could decide they don’t want to pay anything extra for reduced lag, perhaps it’s not a big issue for them in many cases.

It could fail on a massive scale for a tier 1 operator, for whatever reason, and then become an off-putting proposition to other tier 1 operators.
Some crucial Syntropy team members could leave the team, causing internal chaos.

Governments could try to interfere either directly or indirectly, e.g. A senior Govt. official takes a dislike to everything being fully encrypted and creates problems for encryption businesses
@elonmusk could decide to be anti-Syntropy for some reason. Or perhaps you’d like a seat at the table, Elon, with like-minded geniuses?
In terms of the flow of $Noia I am wondering: Where do the $Noia tokens go when they have been used / spent by an operator? Do they go back into Syntropy’s personal supply to be resold again?
Is this the flow?
Exchange > Operators > Syntropy > Operators > Syntropy > Operators? Is that how Syntropy will continue to make money as a business themselves?
In that case Syntropy would accumulate $Noia at no cost (apart from team / operational expenses) and then resell them for market value. So, token investors will get to sell once, Syntropy get to sell repeatedly without purchasing any themselves?
Of course, token holders can always buy in over and over too but the marginal $ gain will be lower than Syntropy’s.

(I expect I am probably wrong about this aspect of the tokenomics. Perhaps @jsimanaviciusmay may be able to clarify the facts here).
What about Staking?

Firstly, what is staking?
Staking is a way to support the token infrastructure as well as provide security and transaction confirmations to it. Stakers are rewarded with an interest bearing account (In crypto it tends to be 10 - 20% APR).
The Syntropy Staking System - Street Gang Model
The Syntropy staking system is made up of Validators and Nominators. I like to think of it as a street gang. Here’s how it works:
The gang leader (Validator) has loads of $Noia tokens and he (or she) walks around his neighbourhood and recruits gang members (Nominators) who hold smaller amounts of $Noia Tokens.
He incentivises them to join his gang, mostly in the form of being a reliable gang leader who won’t screw them over. (Technically, he has really solid infrastructure).
So, collectively they form a gang and they all pool their $Noia tokens together. This pool of tokens will serve as a form of security to the Syntropy network, and will also support the validation of transactions over the network.
In return, Syntropy will pay out an annual interest rate (paid monthly) to each gang leader and gang member. The gang leader gets a bigger cut for organising and running the gang and may charge you a small additional fee too.
If Syntropy have 25% of $Noia total supply staked, the gang leaders (Validators) will be paid 25% APR on their staked $Noia and the gang members (Nominators) will be paid 15% APR on their staked $Noia. There are a few caveats but that is the general gist.
Are there any risks?

Yes. The gang leader (Validator) could validate transactions incorrectly, or not meet tech requirements, in which case he will be punished by Syntropy with a penalty paid in the form of some percentage of the total amount of $Noia staked by the gang.
So, basically if your gang leader does something stupid, or his tech fails, you will have some amount of $Noia removed from your balance at the end of the month. So, if you decide to stake, choose your gang leader wisely.
Staking rules:

To be a validator you need to stake a min of 20k $Noia, and a max of 200k. There will be 500 validator slots available.

To be a nominator you need to stake a min of 100 $Noia and a max of 100k. Unlimited slots available up to the full 25% of total supply.
Validators and nominators will also earn a share of all transaction fees, or a discount on transactions, but the amounts are still to be determined, so let’s leave that aside for the moment.

(wen Binance?)

I see this team and project as being one of the most interesting and professional in the whole crypto world. Considering the scope of the project and the focus on serving enterprise customers, I would expect the roadmap to be something like this:
Staking system to be proven to be working effectively
The mesh network / DAO is proven to be working efficiently.
Announcement of some partners, gradually at first and over the course of years (read: slowly). Enterprise sales and integrations take a long long time.
Listing on better exchanges. I don’t see any need for new exchanges before major partners are announced and mainnet is running at full throttle. In fact, the longer this period of limited exchanges continues, the better price you’ll be able to accumulate $Noia.
I see $Noia as an excellent mid term and long term investment. Syntropy is unusually attractive in that I find it attractive financially and support it ideologically.

(@souljaboy, here is the recommendation you asked for).
A call for your feedback:

Could you help me with my analysis? Could you find all the errors, bad assumptions,
wrong calculations, poor forecasting and help me improve my deep dive?

(@AWice @Joeingram1 @MikeMcDonald89 @DougPolkVids)
Thank you $Noia community

I couldn’t have done this dive without the superb earlier analysis from the likes of the @CryptoCapo_ (Thank you, Godfather), @OptimusCrypt0 @loren2o_127 @ElectrikOne @tombRaider_kw @Sonny39554252 and @JohnCioffoletti.
Also, special thanks to insightful journalists like @tatianakoffman @BernardMarr @mattlevine @alexhern and @colingplatt, whose writing has helped me immeasurably in deepening my understanding of tech and finance.
Finally, thank you to my great friend Jack, whose contributions to this deep dive specifically and to my crypto journey in general have been invaluable.
Thank you, readers

And a big thank you to everyone who read some or all of the thread. I hope you found it helpful and interesting, and that it helps make or save you money. We all grow stronger together.

- Green Lights Crypto.

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