Here are a few content creation tools you should put on your radar ๐Ÿ‘‡

1. PLANNING:
- @GoogleTrends
- @Pocket
- @PromoPrep
- @readwiseio
- @LoomlySocial
2. SEO
- @yoast
- @ahrefs
- @answerthepublic
- @AlsoAsked
- looking at Google related searches
3. Visual/Graphic Design
- @canva
- @Photoshop or any of the Creative Cloud tools
- @crelloapp
- GIMP
- @Procreate
5. Video Creation/Editing
- @veedstudio (i love this app lol)
- @InShotApp (my top pick for mobile edits)
- @KapwingApp (great for removing TikTok watermarks)
- Adobe Premiere
- iMovie
- @tiktok_us
- @capcutapp
6. Copy Editing
- @HemingwayApp
- @ReadableHQ
- @Grammarly
- @yoast (i love this tool so much, it's here 2x - only for WordPress)
7. GIF Creation
- ezgif (works especially great for turning video or mp4 into gif or compressing files)
- @GIPHY
- @canva (super easy - love it!)
- Photoshop
8. Meme Creation
- @imgflip
- Mematic app
- Easy Meme Maker
- Meme Generator
* Most of the visual/graphic design tools would work for this, but I find the best meme creation apps to be mobile apps
Plenty more resources on my site if you're looking for awesome tools -
Best Content Creation Tools: chantellemarcelle.com/best-content-cโ€ฆ
Best Free SEO Tools: chantellemarcelle.com/best-free-seo-โ€ฆ
Free Digital Marketing Tools: chantellemarcelle.com/free-digital-mโ€ฆ
Free Stock Photos/Images: chantellemarcelle.com/where-to-get-fโ€ฆ

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More from @ccmarce_writes

14 Jul
โ€œGood marketers copy; great marketers steal.โ€

If you're always looking for inspiration when putting together marketing campaigns, I've got 10 great sources you can bookmark to help save you time.

๐Ÿ‘‡
1/ Facebook Ad Library - a searchable database of actively running Facebook & Instagram ads
facebook.com/ads/library Image
2/ Really Good Emails - a huge database of email marketing examples that also includes some code examples to help you try out what you like yourself
reallygoodemails.com Image
Read 16 tweets
26 May
Getting good at data is a MUST if you want to move forward in your marketing career, but itโ€™s also one of the toughest areas to master. Even for experienced marketers.

So here are some tips to help you advance your game when it comes to analytics & reports.
(A thread) ๐Ÿ‘‡
1/ Become familiar with the metrics that are most important and talked about for whatever area of marketing you specialize in.

For ex, in paid acquisition channels, those would be ROAS, ROI, CAC, CVR, CTR, etc.

(And learn how your organization defines these because it can vary)
When I first started in ecommerce marketing, I had no idea what AOV and UPT were.

I wasn't too proud to ask questions or do a quick Google search whenever I heard something I didn't understand, though.
Read 26 tweets
27 Apr
Iโ€™ve seen a lot of marketers who are interested in using Reddit for branding or community marketing, but arenโ€™t sure how to get started there.

Here are pointers based on notes I took during an AMA w/ Redditโ€™s Head of Brand Strategy.
๐Ÿ‘‡
1/ The power of Reddit is in the informed communities:

Gathering around shared passions that shape decisions, opinions, culture. To many, the internet no longer feels open and connected.

Reddit gives people a place to belong โ€“ and brands need to find a way to fit that mold.
2/ The most important element of a Reddit marketing strategy is willingness to LISTEN.

Before you dive in, you want to:

๐ŸŒธ Learn to separate noise from patterns.
๐ŸŒธ Contextualize your message for the unique subreddit community.
๐ŸŒธ Look to add value first.
Read 18 tweets
29 Jan
Looking for a list of business, marketing & thought-provoking books from diverse authors?

Look no further! I've got some great suggestions for you
๐Ÿ‘‡
1/ Antifragile By @nntaleb
2/ Expect to Win By Carla Harris
3/ The Paradox of Choice By Barry Schwartz
4/ Daring Greatly By @BreneBrown
5/ The Tipping Point By @Gladwell
6/Give and Take By @AdamMGrant
7/ What I Know For Sure By @Oprah
8/ How to Win Friends and Influence People By Dale Carnegie
9/ Future Proofed By Natalia Peart
10/ Thinking, Fast and Slow By Daniel Kahneman
Read 12 tweets
28 Jan
A tale of 2 apps

A very quick look at the very different customer strategy of Public vs Robinhood

๐Ÿ‘‡
So after trading was temporarily halted on #GME #AMC #NOK and the like, stock trading apps Public and Robinhood both started getting slammed with 1-star reviews from angry users who disagreed with the block
However, whereas Robin hood appears to not be directly responding, Public immediately began responding to all reviews - and worked to release trading again via the app before end of day
Read 5 tweets
25 Jan
โš ๏ธ New list alert:

18 Awesome Books to Help You Improve Your Copywriting & Content Strategy

Here we go ๐Ÿ‘‡
1. Building a StoryBrand
By Donald Miller

2. Everyone Writes: Your Go-To Guide to Creating Ridiculously Good Content
By @annhandley

3. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
By @garyvee
4. Boron Letters
By Gary Halbert, Bond Halbert

5. Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience
By @carminegallo

6. Content Rules
By @annhandley, C.C. Chapman
Read 9 tweets

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