‼️#Facebook programmed its algorithm that decides what people see in their news feeds to push content likely to make them ANGRY, treating ANGRY emoji reactions 5x more valuable than “likes.”

Anger kept users more engaged, making #Facebook more money.🤬

washingtonpost.com/technology/202…
#Facebook’s researchers warned that favoring “controversial” posts—including those making users angry—could open “the door to more spam/abuse/clickbait.”

2 yrs later, posts that sparked ANGRY reaction emoji were more likely to have disinformation, toxicity and low-quality news🙄
“Anger and hate is the easiest way to grow on #Facebook,” testified whistleblower @FrancesHaugen to British Parliament.
So for at least 3 years, #Facebook PURPOSELY and systematically amped up some of the worst, most hateful content of its platform, making it *more prominent* in users’ feeds and *spreading it to a much wider* audience.🤬

#DeleteFacebook
‼️An experiment in 2014 sought to manipulate the emotional weight of posts shown in users’ feeds to be more positive or more negative, and then watch to see if users’ posts changed to match.

#Facebook DID NOT GET CONSENT to mess with people’s minds and manipulate their emotions.
🚨🚨Mark #Zuckerberg **encouraged users in a public reply to a user’s comment to use the angry reaction** to signal they disliked something, although that would **make #Facebook show similar content more often**.

Zuckerberg purposely ANGERED people to line his pockets.🤬
Replies to a post were weighted even higher, up to 30x as much as a like. #Facebook’s greater emphasis on comments, replies to comments and replies to re-shares further incentivized divisive political posts.

#Facebook knowingly divided us for PROFIT.🤬

wsj.com/articles/faceb…
#Facebook’s data scientists found that angry reactions were “much more frequent” on problematic posts: “civic low quality news, civic misinfo, civic toxicity, health misinfo, and health ANTIVAX content,” and showed the angry reaction was “being weaponized” by political figures.💥
#Facebook wanted to encourage users to stream live video, so its weight could go as high as 600x a “like,” helping cause “ultra-rapid virality for several low quality viral videos.” Live videos played a big role in political events, including the #January6thInsurrection.🤬
When #Facebook finally set the weight on the angry reaction to zero, users began to get less misinformation, less “disturbing” content and less “graphic violence,” and users’ level of activity on Facebook was UNAFFECTED.

Those greedy idiots angered & divided us for NOTHING.🤬

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Dena Grayson, MD, PhD

Dena Grayson, MD, PhD Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @DrDenaGrayson

26 Oct
🔥FACEBOOK🔥

Internal documents show that #Facebook tracked real-world harms exacerbated by its platforms, ignored warnings from employees about risks of their decisions & exposed vulnerable communities around the world to a cocktail of dangerous content.
washingtonpost.com/technology/202…
‼️Mark #Zuckerberg testified *under oath* to Congress in 2020 that #Facebook removes 94% of the hate speech it finds before a human reports it.

Zuck LIED.

In internal documents, researchers estimated that Facebook was removing <5% of all hate speech.🤬

#DeleteFacebook
▶️A personal decision by Zuckerberg led to a crackdown on dissent in #Vietnam
▶️Measures to suppress hateful content are lifted after the 2020 US presidential election, allowing pro-Trump groups falsely disputing the legitimacy of the election to experience “meteoric” growth.
Read 6 tweets
22 Oct
🚨Internal #Facebook documents show that posts—including by Trump—fueled the #January6thInsurrection. User reports of “false news” hit ~40,000 per hour.

On Instagram, the account reported most often for inciting violence was @realdonaldtrump.🤬

washingtonpost.com/technology/202…
One FB employee fumed, “This is not a new problem. We have been watching this behavior from politicians like Trump, and the—at best—wishy washy actions of company leadership, for years now….”
“… We have been reading the [farewell] posts from trusted, experienced and loved colleagues who write that they simply cannot conscience working for a company that does not do more to mitigate the negative effects on its platform.”💥

EXACTLY.

#DeleteFacebook
Read 10 tweets
22 Sep
🔥Shareholders sue #Facebook alleging that the company overpaid nearly $5 BILLION more to the FTC than its original $106 million penalty to settle the #CambridgeAnalytica data leak **so Mark Zuckerberg could avoid deposition and personal liability**.

politico.com/news/2021/09/2…
#Facebook conditioned its $5 billion payment to the Federal Trade Commission to resolve the #CambridgeAnalytica data leak probe on the FTC dropping plans to *sue Facebook CEO Mark Zuckerberg individually*.

Americans’ personal data was weaponized to help flip the 2016 to Trump.🤬
“Zuckerberg, Sandberg & other #Facebook directors agreed to authorize a multi-BILLION settlement with the FTC as an express quid pro quo to protect Zuckerberg from being named in the FTC’s complaint, made subject to personal liability, or even required to sit for a deposition.”💥
Read 9 tweets
3 Sep
🚨#Idaho’s ICUs are so overwhelmed with #COVID19 patients that they may have to start **rationing healthcare resources** within days.

“All of the ICU #coronavirus patients were generally healthy people who simply didn’t get vaccinated.”

#GetVaccinated
apnews.com/article/busine…
What does “rationing healthcare resources” mean?

It means if you or your loved one in #Idaho gets sick enough to need ICU care, someone else may have to be removed from a ventilator to make room for you.

#Idaho Dr. Bill Dittrich on rationing healthcare: “I don’t think anybody will ever be ready to have the kinds of conversations and make the kinds of decisions that we’re concerned we’re going to have to be making in the next several weeks.

I’m really terrified.”
Read 6 tweets
1 Sep
🚨Far-right propagandist/#Russia🇷🇺Insider founder Charles Bausman took part in the #January6thInsurrection, then *fled the country to Moscow* leaving his 2020 Christmas lights and an American flag dangling from his porch.

@MichaelEHayden #TrumpRussia
splcenter.org/hatewatch/2021…
Shortly after moving from #Russia, Bausman & his Russian wife moved to Lancaster, PA in 2018. He pushed hard-right causes, including anti-lockdown protests during the #COVID19 pandemic & #StoptheSteal lies & hyped the #January6thInsurrection on social media. Then he disappeared🧐
Since then, Bausman made 3 TV appearances in #Russia talking about the #insurrection *in fluent Russian*. He pushed the lie that the election was stolen & asked a host to avoid saying he actively participated in the insurrection b/c he didn’t want someone to “show up at his door”
Read 10 tweets
26 Aug
🔥Federal judge sanctions Team Kraken—Sidney Powell, Lin Wood et al—for “abusive” litigation practices, ordering them to:

▶️pay attorneys’ fees for all defendants
▶️complete continuing legal ed
▶️ referred them to state bars for *possible disbarment*
google.com/amp/s/www.wxyz…
“This lawsuit represents a historic & profound abuse of the judicial process. It is one thing to take on the charge of vindicating rights associated w/an allegedly fraudulent election. It is another to take on the charge of deceiving a federal court…

storage.courtlistener.com/recap/gov.usco…
…and the American people into believing that rights were infringed, without regard to whether any laws or rights were in fact violated.”

Wow.
Read 5 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!

:(