People, let me give you a few pointers about how to give a killer talk at a conference with 10-12 minutes as your allocation.
You can sue me for giving counterintuitive advice but I don't care at all, because as always, YMMV. 1) state what you learned/found UPFRONT
2) don't spend 7 minutes in context - don't spend 4 minutes in literature review 3) NEVER go over your allotted time 4) clearly state PUZZLE
5) provide BRIEF context (<2 minutes) 6) describe methods, sampling BUT don't dwell on this unless methods paper 7) INTERPRET table/results
8) when moderator says 2 minutes, go IMMEDIATELY to Results slide and explain Implications as you conclude and show Conclusions slide.
9) when moderator says STOP, you should STOP. 10) don't talk down to your audience - we are specialist, just not in this specific area
9) Conclusions should re-state what you learned through paper BUT add surprising twists as you undertook the research 10) Don't over-explain
I've seen so many scholars waste valuable time over-explaining context, literature review. State insight UPFRONT. What did *you* learn?
