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, 6 tweets, 1 min read Read on Twitter
I'm CONSTANTLY amazed at how many marketing professionals have an inability to write human-readable copy.

I mean, isn't that a key skill?
I've had to write "not actually a word" four times on this piece so far.
Also OH MY GOD THAT'S NOT HOW COMMAS WORK.

Use a full stop sometimes.

It's okay. People won't go anywhere.

They just want to stop and breath.
ALSO ALSO:

Writing "interdisciplinary expertise" under 'what we do' doesn't answer the question.

Sorry, but from now on ANY TIME anyone in the HE sector says "interdisciplinary expertise" in answer to a question, they have to do a shot.

It is a new law. I have decreed it.
ALSO ALSO ALSO

Don't ask me to put 'coming soon' on a university webpage.

I will hunt you down and be sarcastic to you, your family and every single person you have ever loved.
Unless you sell anchors, you are not an anchor resource. Fact.
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