To who ever is asking about the name change(again) of our YouTube channel from Fully back to Fully Filmy, a few points:
When we first changed the channel's name to Fully on Feb 9, 2018:
Positives:
1) tried a lot of different subjects
2) discovered animation as one of our strengths
3) we crossed 1 mil, 2 mil, 3 mil with our videos
4) subscriber base grew a lot
Positives:
1) tried a lot of different subjects
2) discovered animation as one of our strengths
3) we crossed 1 mil, 2 mil, 3 mil with our videos
4) subscriber base grew a lot
Negatives:
1) while experimenting a lot, we lost focus + direction
2) lost consistency because of the lack of direction
1) while experimenting a lot, we lost focus + direction
2) lost consistency because of the lack of direction
Now, we have changed the channel's name back to Fully Filmy to bring that direction back: of being India's best Film, Entertainment and Pop Culture Channel. We have been creating videos since 2016, but we are back to Ground 0
We also brought the name back to register Fully Filmy as a brand..so when people watch our content & check out our Merchandise(our main revenue stream), they have a better connect & more reasons to shop with us
Our next focus after bringing direction to this channel, is to bring 1) CONSISTENCY and 2) REVENUE...which is the main challenge for many reasons. But down the line, I want this channel to generate equal revenue(if not more) as our Merchandise division
So within the next 3 years, I hope to make Fully Filmy one of India's biggest brands: whether you buy our merch, watch our content or participate in our events...I want to make Fully Filmy an identity and an emotion, no matter how cliched that sounds
And I might be sounding too self-serious right now, but I just wanted to share a portion of my dream..which all you have been a part of in some way or the other. I just hope you keep supporting & help us do better work for ourselves and for all of you🙏
End of rant 😂
