It's one of my favorite ideas.
"Algorithms are great at giving you something you like, but terrible at giving you something you love."
Let me explain...
1. Authentic travel experiences are too expensive.
2. As they gain popularity, they become standardized + mass-produced.
3. Experiences lose their authenticity.
4. Artisans arrive with new authentic alternatives.
Repeat cycle forever.
I’ve shifted away from digital recommendations, and towards human ones.
If you want to learn about a culture, nothing beats personalized time with a passionate local who can share the magic of their culture with you.
Like all face-to-face interaction, it’s inefficient. You won't find the best travel experiences in a guidebook.
At the end of the day, the great pleasures of travel are precisely what you can’t find on Yelp.
I have a theory: Human interaction is its own kind of biological algorithm. The people we connect with mirror our tastes, and interests.
Build enough camaraderie, and the locals you meet will recommend peculiar, off-the-beaten-path experiences.
Then, follow their lead.
If you find yourself saying “that’s weird” then you know you’re in the right place.
And if you're interested, you can learn more about "The Algorithmic Trap" here.