Me : ... if you're going to say serverless offering, forget it.
X : We could add ML.
Me : Amazon own that.
X : How about a blockchain ...
Me : They own that too. Focus on conversational programming / capital flow - they don't own that yet.
Me : There's no "might" about it. Amazon will in the future provide a mechanism of conversational programming (and not just the components).
X : So why bother?
Me : By then, you'll have moved up the stack further.
Me : Easy. Focus on user needs, be adaptable. Learn to move up the stack or find a niche. Don't expect to survive by rent extraction through shoddy services. Those models are going.