They were the official campaign, and the media treated them accordingly, with constant presence, saturation across all stations.
Johnson and Gove, vanished. Whoosh. Couldn't see that pair of shysters for dust
So while every other fucker was in hiding, Farage was establishing himself as the face of the referendum result.
He had nothing to do with the referendum, but you all think he did because the media has created that illusion.