Super smart perspective from a publisher on the opportunity playing out for publishers as tracking prevention rolls out widely. cc @HBSmktg
"much of the fearmongering will be driven as always by interests close to Google, Facebook and the ad tech ecosystem which has long enjoyed unbridled access to publishers’ data with the ability to maximize it for their own financial interests." - me
in my messaging to members, I also made this recommendation on how publishers can avoid downside. 
