Thread by @myfinology

From Selling Balloons on the Streets to becoming a Tyre Giant.🤩

The MRF story.

A thread! 🧵 (1/9)

#business #finance

In the year 1946, a young man named K.M Mammen Mappillai was wandering around the streets of Madras selling balloons. (2/9)

It was a small manufacturing unit opened in a shed that used to make toy balloons.

Mammen would pack them in a bag and go from street to street to sell them. (3/9)

The turning point came in the year 1952 when he noticed a foreign company was supplying tread rubber to a tyre retreading plant. (4/9)

Seeing that he thought to himself,

“Why do we have to depend on a foreign company? Why can’t I set up a unit to build tread rubber in India itself”. (5/9)

With all the money he saved for years, he decided to use it at once to enter the tread rubber manufacturing business, which gave birth to MRF. (6/9)

This business in no time became very popular, it was the only Indian company that manufactured the tread rubber. (7/9)

Things were going great, Mammen wanted to expand more from just manufacturing tread rubber, and this time he aimed for Tyres! (8/9)

Find out how the Tyre Business became what it is today on Finology Blog. (9/9)

blog.finology.in/success-storie…