***THREAD***
4 types of clients and how to sell them by Dan Lok.
If you are selling a service or consulting, it's important to determine what type of client you're dealing with. 🕴️
Knowing this will save you an immense amount of time and energy in your biz. 💰 X ⌛
4 types of clients and how to sell them by Dan Lok.
If you are selling a service or consulting, it's important to determine what type of client you're dealing with. 🕴️
Knowing this will save you an immense amount of time and energy in your biz. 💰 X ⌛
1. Cheap Clients
- These are your Penny pinchers or coupon clippers.
- They don't care know or appreciate about value you provide.
- They only care about price - not their potential ROI.
- They are usually a pain, very demanding, and ask for countless revisions.
- These are your Penny pinchers or coupon clippers.
- They don't care know or appreciate about value you provide.
- They only care about price - not their potential ROI.
- They are usually a pain, very demanding, and ask for countless revisions.
2. Difficult clients
- Not necessarily cheap, but very difficult to deal with.
- Very Negative and energy vampires.
- Complains constantly about your offer and services.
-Won't low ball, but simply an unpleasant business experience.
- Not necessarily cheap, but very difficult to deal with.
- Very Negative and energy vampires.
- Complains constantly about your offer and services.
-Won't low ball, but simply an unpleasant business experience.
3. Sophisticated clients
- These clients know exactly what they want.
- Ask a lot of intelligent questions and do their research before approaching you.
- They are interested only in the benefits of your service.
- When they make a decision to buy, they usually do it.
- These clients know exactly what they want.
- Ask a lot of intelligent questions and do their research before approaching you.
- They are interested only in the benefits of your service.
- When they make a decision to buy, they usually do it.
4. Affluent Clients
- These clients buy based on feelings.
- They want the best service or product available, and will pay full price.
- Not interested in discounts or deals.
- They don't even think twice about the price. If they want the service, they just BUY.
- These clients buy based on feelings.
- They want the best service or product available, and will pay full price.
- Not interested in discounts or deals.
- They don't even think twice about the price. If they want the service, they just BUY.
When a wealthy man walks into a car dealership looking to buy a Mercedes Benz - he does not need to be sold.
He knows what he wants, is ready to buy.
Aspire to Brand yourself and your business as a high quality product like Mercedes Benz.
The best attracts the best.
He knows what he wants, is ready to buy.
Aspire to Brand yourself and your business as a high quality product like Mercedes Benz.
The best attracts the best.
This was one of the most valuable lessons I've learned.
Don't fall into the cheap mindset and keep going after low hanging fruit.
"Stop lowering your prices because you’re not confident in what you’re selling Improve your product, your mindset or both." - @DennisDemori
Don't fall into the cheap mindset and keep going after low hanging fruit.
"Stop lowering your prices because you’re not confident in what you’re selling Improve your product, your mindset or both." - @DennisDemori
