Is Tumblr for friendship? It seems to be a supportive, caring space for many, but some think their friendship networks lie elsewhere, says @paulibyron. But care is a useful concept and core to Tumblr use. Who's doing care work in this digital environment? #digint18 
People don't want to seem negative, overbearing, or burdening their friends when they're struggling with mental health, which might be one reason why they turn to more dispersed networks like Tumblr @paulibyron #digint18
In @paulibyron's work on Scrolling Beyond Binaries, he found that although people don't always consider Tumblr a way they connect with existing friends, they *do* think of Tumblr as connecting with "people like me" #digint18
.@paulibyron has looked at genres of care on Tumblr, such as the "pro tip" post, the "fact sheet" post, the "sharing feelings" post, or "hearts and hugs" to suggest that these are important care practices that resonate affectively #digint18
Care on Tumblr is organised and networked - "I'm just going to put this here" leaves it open to others to decide if they want to engage (or not) with an outpouring of feelings or long text post about struggling @paulibyron #digint18
"It's kind of like a bad breakup letter", says @paulibyron on Tumblr's decision to ban all NSFW content by using language like "our actions are out of love", when this rang false to Tumblr users staff.tumblr.com/post/180758987… #digint18
Sharing resources, dark feelings, lived experiences, reassurance, hugs, and hearts are genres of Tumblr care - even though Tumblr itself does not care @paulibyron #digint18
