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That survey @snopes shared is horrible. Did they seriously paraphrase Bee stories and ask people if they thought they were true? That's an awful way to figure out what percentage of people will believe satire. 
@snopes The specific phrasing we use is designed to be humorous, to frame things as a joke, to set things up in a dry manner and then deliver a punchline. The framing is everything.
@snopes If some survey intern called me and asked "Did this person say X" I'd say, "How the heck am I supposed to know, ya cheese bag?"
@snopes And 3 or 4 of those 5 pieces are deliberate exaggerations of things those people actually believe. So framed in that way it'd definitely be believable.
@snopes Anyway, the survey methods aren't super clear here but based on this they just called random yahoos and asked if they believed some things semi-related to our stories.
@snopes This is totally different from how people actually engage with our stories, where the over-the-top content on the site and social feeds, the site name, our freakin' tagline, a goofy photoshop, are pretty darn big clues that it's satire.
@snopes Do people get fooled? Sure, sometimes. But this survey is a horrible way to prove that.
@snopes FACT CHECK: BAD SURVEY.
